
Business Development Representative
Posted 3 days ago

Posted 3 days ago
This is a fully remote position, open to applicants in Massachusetts.
• Take ownership of a designated territory and collaborate with assigned Account Executives on account strategy and target account selection.
• Conduct research and create target account and contact lists aligned with the Ideal Customer Profile using LinkedIn, Apollo, and various prospecting/intent data sources.
• Implement multi-touch outbound sequences through cold calls, tailored emails, and LinkedIn/social outreach.
• Customize outreach efforts by leveraging account research, trigger events, buyer persona insights, and intent signals.
• Achieve weekly and monthly activity KPIs and outbound-sourced SQL targets.
• Respond to and qualify inbound leads within Service Level Agreements (SLA).
• Conduct structured discovery calls utilizing ICP and buying-stage criteria such as MEDDPICC.
• Transform qualified inbound and outbound discussions into Sales Qualified Leads for the designated Account Executives.
• Keep precise, real-time activity and pipeline information updated in Salesforce.
• Collaborate with Marketing on campaign follow-ups, event outreach, and lead-source feedback.
• Work alongside assigned Account Executives on territory strategy and account-based outbound initiatives.
• Represent Thought Industries at sponsored events, webinars, and field marketing activities.
• Bachelor's degree or equivalent professional experience.
• A minimum of 2 years of experience in B2B SaaS sales, sales development, or related fields.
• Proven track record in proactive outbound prospecting, including cold calling and emailing.
• Self-driven, motivated, and receptive to coaching, especially when dealing with rejection and refining messaging and strategies.
• Excellent verbal and written communication abilities.
• Comfortable conducting discovery and qualification calls over phone or video.
• Familiarity with Salesforce and Google Workspace.
• Knowledge of Gong, LinkedIn, Apollo, and other intent-based prospecting tools is advantageous.
• Preferred experience in selling within the Learning Technology sector or to customer education/training buyers.
• Experience in account-based prospecting or target account selling is a plus.
• Annual commission potential of $30,000.
• Options for remote work.
• Direct access to leadership and significant ownership/visibility within a smaller, agile team.
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