Business Development Associate, Pharma

This is a fully remote position, open to applicants in New York.

📋 Description

• Conduct research on pharmaceutical companies, brands, therapeutic areas, agencies, and potential partners.

• Identify key decision-makers and create and maintain targeted prospect and account lists.

• Utilize LinkedIn, prospecting databases, AI tools, and other resources to discover contacts and opportunities.

• Develop and implement targeted email and LinkedIn outreach campaigns.

• Initiate outreach efforts, personalize communications, and manage systematic follow-ups.

• Monitor responses and assist in converting initial interest into meetings with senior leadership.

• Keep prospect, opportunity, and activity information updated in the CRM and track follow-ups and next steps.

• Conduct research on companies, brands, and attendees ahead of prospective-client meetings.

• Aid in customizing presentations and preparing materials for client discussions.

• Coordinate follow-up actions after meetings and support proposals, RFP responses, and other business-development materials.

• Leverage AI extensively to enhance prospect research, account intelligence, outreach, meeting preparation, and content development.

• Engage with various CRM platforms, prospecting databases, LinkedIn, email and marketing platforms, spreadsheets, presentation tools, and other commercial technologies.

• Investigate new AI and automation tools and pinpoint opportunities to optimize prospecting, outreach, and other workflows.

• Independently learn new platforms and maintain clean, organized data across systems.

• Assist in executing campaigns around Wisdo research, client results, white papers, webinars, and thought leadership.

• Support LinkedIn, email, and other marketing activities aimed at pharmaceutical audiences.

• Research relevant conferences and events, identify priority prospects and attendees, and coordinate outreach before and after events.

• Contribute to the development and maintenance of sales and marketing materials.

⛳️ Requirements

• Minimum of 3 years of practical business development or growth experience in healthcare, life sciences, or healthcare marketing, including prospect research, outbound outreach, and pipeline follow-up.

• Experience in targeting pharmaceutical brands, patient support teams, or healthcare/pharma agencies is highly preferred.

• Capable of describing outreach campaigns you have personally executed and the meetings or opportunities they produced.

• Hands-on experience with CRM systems, prospecting tools, LinkedIn, and email platforms to facilitate outreach and maintain an organized pipeline.

• Strong research and writing abilities, demonstrated use of AI tools to enhance efficiency while ensuring the accuracy and quality of the output.

🏝️ Benefits

• Comprehensive Medical, Dental, and Vision plans.

• Pre-tax benefits: HSA/FSA.

• 401k Retirement Savings Program with matching contributions up to 4%.

• Voluntary benefits including disability, basic life, or pet insurance, among others.

• Monthly Wellness Stipend to encourage mental and physical self-care.

• Flexible PTO and a Remote First Environment.

• Regular team events, including Wellness Workshops and Team Building Activities.

• Complimentary access to Talkspace products for you and one household member, plus access to a friends and family discount!