Brand Manager

This is a fully remote position, open to applicants in Philippines.

📋 Description

• Coordinate optimization tests for CVR with team leads at least once a year for each listing.

• Oversee A/B testing focused on main images, titles, bullet points, and Enhanced Brand Content (EBC).

• Evaluate test outcomes, monitor performance, and keep before-and-after reports in ClickUp.

• Review the Amazon Storefront bi-monthly for updates on design and content.

• Conduct research and brief internal graphic designers regarding images and EBCs.

• Analyze customer feedback and competitors to enhance visuals and messaging.

• Create graphics briefs for PPC ad visuals and headline images.

• Utilize polling tools like Intellivly to substantiate design choices.

• Compose and optimize Amazon titles, bullet points, listing copy, backend keywords, search terms, and product descriptions.

• Use DataDive for keyword research and insights on customer avatars.

• Examine returns and Voice of Customer reports to improve listing content.

• Keep abreast of Amazon guidelines and audit listings to ensure brand consistency.

• Experiment with coupon types, pricing strategies, promotions, outlet deals, quantity discounts, virtual bundles, and larger packages.

• Conduct SQP analysis on a monthly or quarterly basis.

• Compare CTR and CVR rates against the top 10 competitors.

• Prepare reports on testing outcomes, performance analyses, and optimization summaries.

• Collaborate with account leads, graphic designers, and the marketing team.

• Use ClickUp or similar tools to track tasks and projects.

• Follow up with team members regarding their deliverables.

• Maintain standard operating procedures and suggest improvements to workflows.

⛳️ Requirements

• A minimum of 2 years of experience as an Amazon Brand/Account Manager.

• Demonstrated success in CVR optimization and A/B testing.

• Strong skills in copywriting and managing creative briefs.

• At least 2 years of experience overseeing design projects or creatives.

• Proficiency in tools such as ClickUp, Asana, Google Workspace, Slack, etc.

• Excellent written and verbal communication skills in English.

• Highly organized, proactive, and detail-oriented.

• Tech-savvy and able to work independently.

🏝️ Benefits

• Performance-based end-of-year bonus (up to one month's salary).

• Fully remote position.

• Flexible working hours after 30 days (with some overlap in CST).

• A non-micromanaged, autonomy-driven work culture.