Brand Manager

This is a fully remote position, open to applicants in Michigan, +1 more state.

📋 Description

• Take ownership of and oversee CLEAResult's sports sponsorships and significant partnerships.

• Manage relationships related to sponsorships, along with deliverables and tracking of ROI.

• Collaborate with the Senior Manager of Events on the activation of sponsorships, event attendance and promotion, and opportunities for speaking engagements.

• Act as the primary brand resource for the Canadian team.

• Assist with Canadian proposals, sell sheets, event promotion, and other branding needs.

• Lead the organic social media strategy and its implementation across various channels.

• Oversee community engagement and utilize scripts and assets provided by the Content Marketing Manager.

• Implement and uphold brand guidelines across Growth Marketing channels and campaign materials.

• Collaborate with designers to maintain visual standards and modernize the brand.

• Enhance campaign content on social channels in partnership with Growth Marketing Managers and the Content Marketing Manager.

• Coordinate with Corporate Communications to ensure consistency in company-wide social and PR messaging.

• Conduct audits of sponsorship agreements, social channels, and Canadian brand needs within the first 90 days.

• Develop sponsorship activation plans, ROI frameworks, social calendars, Canadian request processes, and remediation plans for brand governance.

• Execute or fully plan the initial sponsorship activation and establish ongoing collaboration with Corporate Communications.

⛳️ Requirements

• Over 5 years of experience in brand marketing, including managing sponsorships or partnerships.

• Proven track record of overseeing a major partnership relationship from start to finish, including tracking deliverables and reporting ROI.

• Experience managing organic social media across multiple channels, with a focus on community engagement.

• Knowledge of brand guideline systems such as Frontify or similar tools.

• Ability to support a distributed team, including Canadian colleagues, and collaborate cross-functionally with Corporate Communications.

• Experience with social media management and scheduling platforms.

• Familiarity with tools for social analytics.

• Knowledge of AI tools like Claude or similar for drafting and reporting on social media content.

• Must be authorized to work in the country where this position is located without needing employer sponsorship or support.

• Successful candidates will need to pass pre-employment checks.

• If applicable, must meet all DOT qualification requirements and adhere to relevant federal, state, and local transportation regulations.

• Understanding of Canadian marketing compliance (CASL) is advantageous.

• Proficiency in French is a plus.

• Familiarity with the utility or energy industry is an asset.

• Resume is required.

• Provide one example of a sponsorship or partnership managed from start to finish, including measurement of return.

• Include links to social channels or accounts that you personally manage.

🏝️ Benefits

• Medical, Dental, and Vision Insurance.

• Company-sponsored health care concierge service.

• 401(k) plan with company matching.

• Paid vacation, sick leave, personal time, and parental leave.

• Paid Volunteer Time.

• Employee Recognition Program with gift card options.

• Employee Assistance Program.

• Access to on-demand training courses.

• Equal employment opportunity.