
Brand Manager
Posted 22 hours ago

Posted 22 hours ago
This is a fully remote position, open to applicants in Philippines.
• Guide the IP roadmap in collaboration with the Content Lead
• Transform technical thought leadership into valuable brand assets by packaging whitepapers and research
• Supervise the recontextualization of content that addresses prospects’ challenges and presents a unique perspective
• Evaluate brands against leading global industry figures and top NetSuite partners
• Lead the systematic documentation of brand proof through impact stories
• Provide counsel to executives on LinkedIn profiles and curate their professional narratives
• Oversee external publications, podcasts, and industry groups
• Secure third-party mentions and unpaid media placements
• Ensure narrative consistency across Marketing and Sales
• Conduct internal audits of the brand
• Work alongside the Creative Lead to establish a cohesive visual identity
• Assist HR and recruitment teams in enhancing employer branding
• Develop brand credibility and industry authority for Atticus and Stockton10
• Attain objectives such as achieving Level 4 IP maturity, enhancing brand sentiment and share of voice, and fostering a founder-led growth engine
• 7–10 years of experience in B2B Brand Management or Corporate Communications
• Preferred background in Professional Services (Consulting, IT, or Finance) rather than FMCG/Consumer sectors
• Proficiency in monitoring brand mentions, sentiment analysis, and community management
• Mastery of B2B positioning strategies, including Category Design and Challenger Sale messaging
• Capability to manage a large volume of assets across two distinct brands while maintaining narrative consistency
• Outstanding written and verbal communication skills
• Ability to communicate effectively with CFOs, CTOs, and HR Directors
• Skilled in coaching Founders and Senior SMEs to develop personal brands that align with company objectives
• Proven success in transforming a neutral or lesser-known brand into a recognized industry leader
• Fully remote work setup
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