B2B Sales Manager – Build Our Sales Unit

This is a fully remote position, open to applicants in Germany.

📋 Description

• Establish a B2B sales unit from scratch.

• Collaborate with the IT team to aid in CRM implementation, including pipeline stages, fields, deal logic, and reporting.

• Create sales processes for proposals, follow-ups, contract management, logistics and installation handover, and handling complaints.

• Segment, prioritize, and manage over 10,000 existing B2B customers via phone.

• Develop a strategy for reorders, new locations, upselling chair-and-desk combinations, and framework agreements.

• Define and evaluate the Ideal Customer Profile based on industry, company size, location structure, use case, and decision-making center.

• Record reasons for wins and losses.

• Construct the outbound strategy with target lists, sequences, cold calls, and LinkedIn outreach.

• Independently secure the first new-customer deals in a full-cycle sales position.

• Recruit, onboard, and manage the initial team of SDRs and AEs.

• Create the playbook, establish cadences, conduct 1:1s, and implement a target-setting system.

⛳️ Requirements

• 3–6 years of experience in B2B sales, with significant SDR experience.

• High activity levels and demonstrated cold-calling expertise.

• Experience as a Team Lead or a clear path toward that role, such as Senior SDR, Lead SDR, or Functional Lead.

• Proven track record of closing deals; you have successfully closed deals yourself rather than solely scheduling meetings.

• Strong affinity for CRM and Revenue Operations.

• Experience in setting up or optimizing a sales stack, such as HubSpot, Pipedrive, or Salesforce.

• Familiarity with dashboards and metrics such as contact rate, conversion rate, sales cycle duration, and pipeline coverage.

• Native-level German proficiency.

• Business-fluent English skills.

• Willingness to work independently without a team, pre-made lists, or an established playbook during the initial months.

• Nice to have: Experience with physical products or prolonged procurement cycles.

• Nice to have: Familiarity with tools such as Cognism, Dealfront, Apollo, or dialer setups.

🏝️ Benefits

• Base salary plus uncapped variable compensation.

• Up to 28 vacation days.

• Hybrid work options available.

• Office and showroom situated directly at Zürich HB.

• Direct access to the executive team.

• Opportunity to advance to Team Lead once Phase 3 is initiated.

• TÜV- and BIFMA-certified products.

• 100-day customer trial period.

• Up to 10-year warranty.