B2B Growth Marketer

This is a fully remote position, open to applicants in United States.

📋 Description

• Establish go-to-market foundations for client engagements.

• Identify client market segments and outline Ideal Customer Profiles (ICP).

• Formulate positioning and messaging strategies.

• Develop GTM initiatives and strategy alignment documents, market segmentation, ICP definitions, and positioning and messaging frameworks.

• Create tailored LinkedIn content strategies aligned with business objectives.

• Establish content narratives, thought-leadership positioning, and content pillars.

• Implement structured content operations encompassing creation, approval, distribution, and repurposing.

• Enhance LinkedIn profiles to foster trust and convert site visitors.

• Automate the expansion of LinkedIn ICP networks and the capturing, enrichment, and connecting of profile engagers.

• Set up and oversee LinkedIn Thought Leader Ads.

• Conduct bi-weekly content discussions with clients.

• Transform client expertise into content outlines and produce content in the client's voice.

• Manage client communications and project timelines across various accounts.

• Compile monthly performance reports that track content effectiveness and pipeline development.

⛳️ Requirements

• Practical B2B marketing experience in positioning, messaging, and ICP definition.

• Exceptional writing and communication skills in both German and English.

• Strong copywriting abilities.

• Proficient in using LinkedIn as a go-to-market platform.

• Experience with content operations and LinkedIn automation tools, including network expansion, engagement capture, and enrichment.

• Familiarity with paid promotion through LinkedIn Thought Leader Ads.

• Highly organized, adept at managing multiple accounts and tasks simultaneously.

• Natural curiosity and eagerness to learn about diverse industries and topics.

• Strong research skills.

• Detail-oriented with a commitment to high-quality standards.

• Grounded confidence rooted in genuine competence.

• Ability to collaborate effectively using established frameworks and internal playbooks within a team environment.

🏝️ Benefits

• Opportunity to build and co-create DACH's premier Pipeline, Sales & HubSpot agency.

• Manage a limited number of focused clients (4–6 at a time).

• Establish yourself as a specialist expert in the B2B sales arena.

• Enjoy 90% remote work with quick decision-making processes.

• Receive performance-based compensation linked to results.

• Access to a professional development budget of up to 5,000 CHF annually.