Associate Director – Regional Marketing

This is a fully remote position, open to applicants in Colorado, +5 more states.

📋 Description

• Design and implement vital KOL customer strategies and tactics that support BeOne’s hematology oncology products with leading US thought leaders.

• Collaborate with Sales, Medical Affairs, Market Access, Training, Commercial Operations, and Business Analytics teams.

• Provide support for the Hematology portfolio, which includes Brukinsa and Beqalzi, to enhance advocacy development in primary hematology indications.

• Execute integrated KOL and customer engagement strategies along with execution plans.

• Forge partnerships with external KOL customers and stakeholders, influencing the commercial strategy.

• Represent BeOne at significant US and international meetings, conferences, and events.

• Develop a promotional speaker bureau strategy for BeOne’s oncology portfolio.

• Implement integrated commercial and marketing strategic plans during national and regional scientific meetings.

• Collaborate with cross-functional teams to synchronize the US commercialization strategy and share market insights, challenges, barriers, and solutions.

• Create promotional peer-to-peer content and programming, including product theaters and conference promotional education.

• Develop and execute comprehensive commercial advisory boards.

• Assess and apply innovative KOL tactics to advance brand objectives and strategies.

• Contribute to essential marketing deliverables, such as QBR, brand/tactical planning, and Launch Readiness Reviews.

• Drive business outcomes and support culture and people initiatives that align with BeOne’s mission and values.

⛳️ Requirements

• A minimum of 8 years of experience in pharmaceutical industry marketing or a related field.

• At least 3 years of preferred experience in Hematology Oncology sales and/or marketing.

• Experience with launches in the US biotech or pharmaceutical marketplace is preferred.

• Proven capability to build actionable and meaningful relationships with KOL customers and internal commercial teams, along with medical affairs and clinical development colleagues.

• Proficient in influencing cross-functional teams and engaging with both internal and external stakeholders, as well as scientific and commercial teams.

• Excellent interpersonal, oral, and written communication abilities.

• Capacity to synthesize data and prepare clear presentations of commercial insights, opportunities, and risks.

• Strength in communication, strategic agility, achieving results, and fostering teamwork and collaboration.

• A Bachelor’s degree is required.

• Proficiency in PC and Microsoft Office Suite is essential.

• Ability to create engaging presentations using PowerPoint.

• Capability to manage and enhance workflow processes using Excel.

• Willingness to travel 50% or more.

🏝️ Benefits

• Eligibility for an annual bonus plan or incentive compensation plan.

• Discretionary equity awards.

• Employee Stock Purchase Plan.

• Medical insurance coverage.

• Dental insurance coverage.

• Vision insurance coverage.

• 401(k) retirement plan.

• Flexible Spending Account (FSA) or Health Savings Account (HSA).

• Life insurance coverage.

• Paid Time Off (PTO).

• Wellness program.