Associate Director, Patient Marketing

This is a fully remote position, open to applicants in New Jersey.

📋 Description

• Assist in the development and implementation of patient marketing strategies for COMP360, emphasizing key materials, digital/media tactics, and essential patient support services.

• Engage in market research and assess market trends, competitor activities, and customer insights to guide tactical planning and execution.

• Oversee the creation and approval of patient marketing materials, campaigns, and tools in accordance with medical, legal, and regulatory standards.

• Collaborate with teams in Patient Engagement, Sales, Patient Access, Market Access, Patient Advocacy, and Medical Affairs on Patient Support programs and materials.

• Manage agency and vendor workflows, project timelines, budgets, and performance metrics.

• Assist in lifecycle marketing initiatives that inform and engage patients throughout the treatment journey.

• Support advocacy, partnership, and community-building efforts with Patient Advocacy.

• Facilitate cross-functional alignment, identify operational efficiencies, address challenges, and oversee patient marketing workflows.

• Report to the Director of Patient Marketing.

• Contribute to Compass's culture of compassion, boldness, inclusion, and rigor.

⛳️ Requirements

• Bachelor's degree in Marketing, Business, Life Sciences, or a related field; an MBA or advanced degree is preferred.

• Over 6 years of marketing experience within biotech/pharma or healthcare.

• Preferred experience in patient marketing, consumer health, specialty therapeutics, CNS, or launch preparations.

• Must have prior in-house experience at a biotech/pharma company.

• Strong understanding of US healthcare dynamics and promotional review processes.

• Familiarity with payer, access, and regulatory considerations for investigational or specialty products is preferred.

• Proficiency in supporting market research, brand strategy, omnichannel marketing, agency management, storytelling, and marketing analytics tools.

• Exceptional cross-functional collaboration, communication, project management skills, and attention to detail.

• A passion for mental health innovation and alignment with Compass's values.

• Must possess employment rights in the United States; employment visa sponsorship is not available.

🏝️ Benefits

• Flexibility and generous time off.

• Parental and reproductive support.

• Health and medical benefits.

• Mental health and wellbeing support.

• Financial health benefits.

• Discretionary bonus.

• Equity.

• Comprehensive benefits offering.

• Reasonable accommodations during the interview process.