Assistant Marketing Manager, Government Markets

This is a fully remote position, open to applicants in Ohio.

📋 Description

• Strategize, create, and implement multi-channel marketing campaigns that generate revenue for LexisNexis products.

• Develop marketing materials such as surveys, sales sequences, email campaigns, infographics, and downloadable guides.

• Work in partnership with sales teams to create campaigns and sales enablement resources that highlight product benefits.

• Draft campaign briefs and collaborate with operations and creative teams to bring campaign strategies to fruition.

• Refine and enhance messaging that emphasizes competitive strengths and key differentiators.

• Evaluate campaign performance and offer insights to improve future marketing strategies.

• Assist with marketing programs, including digital campaigns, events, and nurture/drip campaigns.

• Partner with agencies and vendors to enhance product positioning and stimulate lead generation.

⛳️ Requirements

• Proven experience in marketing, especially within B2B or SaaS sectors.

• Eagerness to learn and advance professionally.

• Exceptional attention to detail and capability to manage intricate marketing projects.

• Proficiency in analyzing campaign outcomes and spotting areas for improvement.

• Outstanding written communication skills, with experience in crafting email campaigns, digital ads, guides, and sales materials.

• Ability to work collaboratively with cross-functional teams and external partners.

• Openness to learning, adapting, and acquiring new skills in a dynamic environment.

🏝️ Benefits

• Initiatives promoting a healthy work/life balance.

• Wellbeing programs.

• Shared parental leave policy.

• Educational assistance.

• Opportunities for sabbaticals.

• Flexible working hours.

• Country-specific benefits.