Adobe Journey Optimizer Developer

This is a fully remote position, open to applicants in United States.

📋 Description

• Transform strategies into real-time journeys utilizing Adobe Experience Platform and Adobe Journey Optimizer.

• Oversee the product lifecycle from conception through to launch.

• Create dynamic email templates for content in Adobe Journey Optimizer.

• Set up, test, implement, and continuously improve personalized journeys and campaigns based on business needs.

• Construct, enhance, and validate audience segments leveraging real-time behavioral signals and profile attributes.

• Collaborate with lifecycle marketers, data scientists, channel leads, data analytics teams, and various stakeholders across functions.

• Perform quality assurance on events, wait steps, personalization rules, and cross-channel triggers.

• Track journey performance, address execution challenges, and refine logic to boost results.

• Act as a subject matter expert for Adobe Journey Optimizer and Adobe Experience Platform.

• Facilitate team skill development, platform governance, best practices, and ongoing improvements.

• Provide personalized member journeys that enhance engagement and satisfaction.

• Guarantee precise, compliant, and effective journey execution across both digital and offline platforms.

• Promote operational excellence through configuration, quality assurance, and platform management.

• Advocate for innovation and continuous improvement in marketing operations and customer experience.

⛳️ Requirements

• A minimum of 3 years of experience in marketing operations, lifecycle marketing, or executing digital campaigns.

• At least 2 years of practical experience in configuring journeys using Adobe Journey Optimizer and Adobe Experience Platform.

• Proficiency in developing emails with HTML and CSS.

• Familiarity with JSON, event payloads, or API-driven personalization.

• Strong grasp of customer journey logic, event triggers, decision orchestration, and personalization techniques.

• Excellent communicator capable of collaborating across both technical and business teams.

• Comfortable working in agile, cross-functional settings.

• Keen attention to detail.

• Self-sufficient internet service with a minimum of 25 Mbps download and 10 Mbps upload for home or hybrid home/office employees.

• Dedicated workspace free from ongoing interruptions to safeguard member PHI / HIPAA information.

🏝️ Benefits

• Bonus incentive plan based on company and/or individual performance.

• Medical benefits.

• Dental benefits.

• Vision benefits.

• 401(k) retirement savings plan.

• Paid time off.

• Company holidays.

• Personal holidays.

• Paid parental leave.

• Paid caregiver leave.

• Short-term disability.

• Long-term disability.

• Life insurance.

• Personal wellness support.

• Options for home or hybrid home/office work arrangements.

• Occasional travel to Humana offices for training or meetings.