Account Manager, Paid Social

This is a fully remote position, open to applicants in United States.

📋 Description

• Oversee the strategy and execution of paid social initiatives for a diverse range of clients.

• Create and execute optimization and monitoring strategies tailored to each platform, particularly Meta Ads.

• Be responsible for integrating paid social efforts into client roadmaps, testing plans, dashboards, and quarterly business reviews (QBRs) and final business reviews (FBRs).

• Assess, prioritize, and implement initiatives that hold the greatest potential for enhancing performance, audience expansion, and meeting client goals.

• Collaborate with Client Partners to provide strategic paid social recommendations and effective client communications.

• Incorporate paid social insights and narratives into client deliverables, tactical plans, creative strategies, and business evaluations.

• Maintain rigorous quality assurance, ensure accurate execution, manage client budgets, and uphold brand standards.

• Act as a spokesperson during client calls and participate in reporting calls and status meetings as necessary.

• Guide and mentor team members, assisting in the onboarding process and the development of technical and strategic paid social skills.

• Play a role in shaping agency thought leadership and fostering high-performing team dynamics.

⛳️ Requirements

• At least 2 years of practical experience in paid social across various platforms such as Meta Ads Manager, TikTok Ads, LinkedIn Campaign Manager, and analytics tools.

• Profound understanding of paid social strategies across the marketing funnel, encompassing audience development, creative testing, and conversion optimization.

• Demonstrated experience in managing campaigns aimed at awareness, consideration, and performance objectives, with a solid understanding of full-funnel activation.

• Proven track record in designing, executing, and interpreting A/B tests across different creatives, audiences, and formats.

• Capability to analyze performance data, extract insights, and provide clear optimization recommendations to both internal and external stakeholders.

• Strong analytical and reporting skills, with proficiency in Excel and/or dashboarding tools.

• Exceptional written and verbal communication abilities, with experience in contributing to client-facing presentations and strategic narratives.

• Experience in mentoring or managing junior team members.

• Must be authorized to work in the U.S.

🏝️ Benefits

• Healthcare, Dental, and Vision coverage.

• 401K plan with matching contributions.

• Paid Time Off (PTO).

• Paid Company Holidays.

• Parental Leave.

• An inclusive and barrier-free recruitment and selection process.

• Reasonable accommodations provided throughout the recruitment process and during employment.