Account Director, Strategist – Financial Services

This is a fully remote position, open to applicants in New York, +1 more state.

📋 Description

• Take ownership of the pre-sale stage for each integration within the MrBeast ecosystem for a key financial services partner.

• Transform strategic goals into marketable concepts that align client business objectives with MrBeast’s creative style and audience.

• Create pre-sale deliverables such as concept documents, pitch presentations, KPI mappings, and measurement frameworks.

• Oversee the partner content marketing schedule, focusing on high-impact content moments.

• Interpret client goals into MrBeast content structures across Main Channel integrations, Shorts campaigns, and Beast Games challenges.

• Align client measurement objectives with the most suitable MrBeast assets.

• Collaborate with the Creative Lead to assess concept viability, production complexity, and creative alignment.

• Integrate acquisition and retention narratives into partnerships.

• Incorporate regulatory constraints, necessary disclosures, banking disclaimers, and compliant claims into concepts.

• Work with client product and growth marketing teams on app onboarding and card activation connections.

• Lead the journey from concept to closure, from the initial client discussion to a signed insertion order (IO).

• Brief the Activation Account Director after the deal is finalized and remain consultative throughout production without managing execution.

• Integrate post-activation insights into future strategic cycles.

⛳️ Requirements

• 15+ years of experience merging integrated marketing strategies with leadership in financial services accounts, whether on the brand or agency side.

• Direct experience in packaging integrated campaigns with a leading YouTuber, streaming platform, or premium content publisher.

• Product marketing experience pertinent to co-branded financial products.

• Experience in leading marketing initiatives for co-branded cards, licensed products, or merchandise.

• Familiarity with financial marketing regulations.

• Comfort in collaborating with client legal and compliance teams.

• Ability to make valuable contributions in client marketing planning sessions and MrBeast creative brainstorming meetings.

• Proven track record of sophisticated KPI mapping and measurement frameworks that have withstood marketing mix modeling evaluations.

• Media literacy adequate for discussions regarding production feasibility.

• Capacity to propose concepts that can be physically produced.

• Consulting experience is a plus, including backgrounds as MBB associates or engagement managers with expertise in Financial Services, or corporate development for financial services clients at a media firm.

🏝️ Benefits

• Annual bonus.

• Employee equity plan grant.

• Comprehensive benefits package.

• Medical insurance (Blue Cross Blue Shield).

• Dental insurance.

• Vision insurance.

• Company-paid life insurance.

• Company contributions to employee Health Savings Accounts (HSA).

• 401k Plan with Safe Harbor company-matching.

• Flexible vacation policy.

• Paid company holidays.

• Company-provided technology package.

• Relocation assistance where applicable, including travel and company-provided housing for the first 90 days.