Account Director – PR

This is a fully remote position, open to applicants in United States.

📋 Description

• Oversee the daily operations for 5–6 client accounts.

• Act as the strategic account lead for a minimum of two accounts while providing support to additional account leads.

• Ensure that programs are in line with client objectives and yield measurable results.

• Proactively communicate with VPs regarding the status of accounts, team performance, and program outcomes.

• Create draft plans for significant PR campaigns, such as company launches and funding announcements.

• Guide teams towards opportunities in national and business media that align with client growth strategies.

• Enhance executive visibility and manage relationships with top-tier earned media outlets.

• Formulate media strategies and secure at least two new opportunities per client each month, along with one broadcast opportunity per client each quarter.

• Ensure that bylines, press releases, and other key materials are compliant with brand standards, legally sound, and consistent with messaging and tone.

• Lead client meetings, generate innovative media and campaign ideas, extract insights, and promote team engagement.

• Collaborate with VPs to manage client expectations and establish strategic goals.

• Monitor account health, foresee potential risks, and modify PR strategies to maintain relationships and provide ongoing value.

• Mentor and supervise Managers and Senior Account Executives.

• Supervise at least one direct report when applicable, including performance evaluations, monthly check-ins, and staffing considerations.

• Create adaptable team structures that align with client communication preferences and operational styles.

• Contribute client case studies, presentation content, media achievements, and performance metrics to new business proposals.

• Identify opportunities for upselling and cross-selling within current accounts.

• Attend two local industry or networking events annually when relevant.

• Participate in talent pipeline initiatives and recruiting efforts as necessary.

⛳️ Requirements

• A minimum of 4-5 years of PR experience in either an agency or corporate setting.

• Prior experience in technology PR is essential; B2B tech experience is preferred.

• A bachelor's degree in communications, journalism, or a related field.

• Comfort in a client-facing role, including leading client status meetings and facilitating thought leadership brainstorming sessions.

• Proven track record of securing Tier 1 and trade media coverage in the tech industry.

• Writing samples that showcase extensive experience in drafting press releases, bylines, and other relevant content.

• Experience in creating, editing, and developing communications materials, including brand messaging, press releases, external talking points, FAQs, reporting documents, and pitches.

• Ability to manage shifting priorities and meet deadlines effectively.

• Experience in leading speaking engagements and award programs.

• Exceptional writing, editing, and proofreading capabilities.

• Comprehensive understanding of the broader tech landscape and the ability to provide proactive pitch angles and strategic insights.

• Capability to monitor, track, and achieve client KPIs utilizing reporting tools such as MuckRack.

• Experience in mentoring and supporting junior staff through direct coaching and professional development opportunities.

• Familiarity with Cision, MuckRack, BusinessWire, and HARO is advantageous.

• Must be eligible to work in the US without requiring visa sponsorship.

🏝️ Benefits

• Flexible Paid Time Off (PTO).

• Summer Fridays.

• Paid parental leave of up to 16 weeks for birthing parents.

• Company closure from Christmas to New Year’s.

• Comprehensive medical benefits.

• Free premium access to the Calm app.

• 401(k) plan with a 3% company contribution (US Only).

• Life insurance coverage.

• Long-term disability insurance.

• Accidental Death & Dismemberment (AD&D) coverage.

• Professional development fund of $500.

• Opportunities for continuous learning programs.

• Company-provided laptop and accessories.

• Monthly stipend for Wi-Fi and cell phone expenses.

• Exclusive discounts available through Perkopolis.