Therapy Expansion Leader

This is a fully remote position, open to applicants in Arizona, +1 more state.

📋 Description

• Assess regional opportunities, trends, and competitive landscape for ICM technology.

• Perform and share SWOT analyses of local markets, competitors, products, and services.

• Collaborate with Regional Directors and external partners.

• Design and implement regional referral pathways for the LINQ family of Insertable Cardiac Monitors.

• Work in conjunction with marketing, CRM Field teams, clinical experts, healthcare economics, and strategic sales.

• Spearhead market development initiatives and measure their effectiveness.

• Broaden target customer segments and establish collaborations with cardiologists, neurologists, interventional cardiologists, allied health professionals, and hospital executives.

• Utilize health economics and value propositions to enhance patient outcomes and access to care.

• Advocate for Medtronic products and services within designated geographic regions and customer accounts.

• Build relationships with key opinion leaders, industry stakeholders, and healthcare professionals.

• Organize and engage in educational programs, society events, workshops, and conferences.

• Collect market intelligence for existing and upcoming LINQ products.

• Activate and expand new channels and implanters within cardiovascular and neurology markets.

• Suggest program improvements and relay customer feedback to R&D, Operations, and Marketing.

• Assist in customer awareness initiatives and programs.

• Educate and equip CRM Field teams with necessary tools and resources.

• Formulate portfolio management strategies and oversee product launches.

• Share clinical evidence and case studies.

• Foster the Market Development Specialist team culture.

• Track performance metrics and market penetration data.

• Utilize CRM software for activity tracking and quarterly productivity reporting.

• Ensure compliance with administrative, expense, and hospital credentialing requirements.

• Arrange travel logistics.

⛳️ Requirements

• Bachelor's Degree.

• Minimum of 3 years of experience in marketing, market development, or sales within the Cardiac Rhythm business or ICM sector.

• At least 3 years of experience in expanding a therapy indication and creating a new therapy pathway, including the execution of key tactics and performance tracking.

• Proven experience in broadening a current indication and establishing a new therapy area.

• Experience in leading and/or influencing cross-functional teams.

• Demonstrated ability to build relationships with KOLs and work within the cardiovascular suite of a hospital.

• Strong business acumen and familiarity with the Cardiovascular Diagnostic business and/or ICM space preferred.

• Exceptional verbal communication and presentation skills.

• Willingness to travel up to 75% of the time.

• Desired healthcare marketing or consultative selling experience in medical devices or pharmaceuticals.

• Ability to collaborate and partner across various functions.

• Strong project management and influence management capabilities.

• Baccalaureate degrees obtained outside the United States must meet 8 C.F.R. § 214.2(h)(4)(iii)(A).

• Unrestricted U.S. work authorization required at the time of hire and throughout employment for positions below the Principal level.

🏝️ Benefits

• Flexible benefits package.

• Health insurance.

• Dental insurance.

• Vision insurance.

• Health Savings Account.

• Healthcare Flexible Spending Account.

• Life insurance.

• Long-term disability leave.

• Dependent daycare spending account.

• Tuition assistance/reimbursement.

• Simple Steps global well-being program.

• Incentive plans.

• 401(k) plan with employer contribution and match.

• Short-term disability.

• Paid time off.

• Paid holidays.

• Employee Stock Purchase Plan.

• Employee Assistance Program.

• Non-qualified Retirement Plan Supplement.

• Capital Accumulation Plan for eligible employees.

• Sales Incentive Plan (SIP).

• Reasonable accommodations for qualified individuals with disabilities.