Strategic Alliances and Events Manager

This is a fully remote position, open to applicants in Massachusetts.

📋 Description

• Develop and oversee Synera's association channel in key markets.

• Assess associations based on market, industry, audience, and business value.

• Organize webinars, speaking opportunities, panels, workshops, and newsletters.

• Participate in association planning discussions.

• Adapt content for association publications and award submissions.

• Plan and manage impactful events.

• Create presentation materials and speaker briefing documents.

• Prepare speakers to convey engaging narratives.

• Collaborate with partners and clients to establish a network of internal and external speakers.

• Coordinate with the Global Events Lead, PR agency, and Sales on target demographics and priorities.

• Evaluate awareness and lead generation, monitor performance, and determine pipeline contribution.

• Provide constructive feedback to associations and propose ideas to enhance engagement value.

• Utilize AI for research, briefs, content creation, and insights.

• Develop a prioritized association strategy by market and industry.

• Create a standardized process for speaker support and slide deck preparation.

• Enhance collaboration across events, webinars, PR, and association activities.

• Manage associations as a quantifiable go-to-market channel with performance metrics related to awareness, leads, and pipeline impact.

• Incorporate association activities into broader campaigns and PR efforts.

⛳️ Requirements

• 2–5+ years of experience in B2B marketing, channel, community or association marketing, events, or partnerships.

• Background in B2B tech marketing, event marketing, and webinars.

• Experience in supporting speakers, panels, workshops, or industry trade fairs.

• Excellent storytelling abilities and proficiency in creating presentation materials and speaker briefs.

• Strong relationship-building and stakeholder management capabilities.

• Confidence in providing constructive feedback to external partners and associations.

• Data-driven and strategic mindset regarding priorities, problem-solving, and evaluating awareness in relation to lead generation.

• Ability to pitch ideas effectively and articulate their benefits.

• AI-first approach to work.

• Strong project management abilities in a fast-paced, international scale-up environment.

• Fluent in English.

• Proficiency in French or German is highly desirable; additional languages are a plus.

• Background in marketing, communications, business, event management, international relations, or similar practical experience.

• A degree is not mandatory.

• Please submit work samples, including speaker materials, presentation decks, association or event campaigns, webinars, or campaign outcomes.

• Must be located in the US Eastern or Central time zone.

🏝️ Benefits

• Flexible working arrangements: choose your work hours and location as long as you are in the US Eastern or Central time zone.

• Flexible public holidays: adjust days off to align with your values and beliefs.

• Support for home office setup.

• Access to the Bremen office or co-working space in Boston.

• Personal development budget of $2,500.

• Unlimited vacation days / vacation days are not tracked.

• Access to the mental health platform, nilo.

• Health insurance benefits.

• 401(k) savings plan available.

• Regular team events, virtual coffee breaks, and spontaneous after-work gatherings.

• Biannual company off-sites in Germany.