Strategic Account Director

This is a fully remote position, open to applicants in Canada.

📋 Description

• Act as the primary point of contact across sales, customer success, data cloud, and analytics teams to guarantee cohesive strategy alignment and execution.

• Connect presales strategies with post-sales implementation, ensuring continuity of objectives and promoting collaboration.

• Craft and present innovative strategic roadmaps that align with client objectives and desired business outcomes.

• Offer actionable insights, trends, and opportunities derived from the Zeta Marketing Platform (ZMP) to enhance and inform client campaigns.

• Utilize ZMP Intelligence offerings effectively.

• Establish robust client relationships as a trusted advisor and champion for client business goals.

• Organize collaborative client sessions to foster innovation and alignment.

• Work internally to guarantee the successful onboarding and activation of first-party (1P) data, using audience intelligence to optimize campaigns.

• Oversee and manage roadmap deliverables, clarify objectives, define tasks, and ensure timely completion.

• Recognize risks and opportunities within client strategies and propose creative solutions to enhance performance.

• Draft and distribute reports that outline progress, insights, and recommendations.

⛳️ Requirements

• A minimum of 8 years of experience in strategic account management, marketing strategy, or similar roles.

• Proven capability in utilizing first-party (1P) data for marketing insights, personalization, and activation.

• Strong understanding of cross-channel marketing, encompassing digital, media, and traditional channels.

• Experience with paid digital media in retail, CPG, pharma, finance, and travel industries is preferred.

• Exceptional collaboration and interpersonal skills, with the ability to influence and align diverse teams.

• Outstanding analytical skills, with a history of using data to shape strategy and storytelling.

• Excellent communication and presentation abilities, with experience delivering strategic roadmaps and performance narratives to senior stakeholders.

• Proactive, problem-solving mindset with a passion for driving innovation and performance.

• Bachelor’s degree in marketing, Business, or a related field.

🏝️ Benefits

• Unlimited PTO

• Excellent medical, dental, and vision coverage

• Employee Equity

• Employee Discounts

• Virtual Wellness Classes

• Pet Insurance