Social Media Specialist

This is a fully remote position, open to applicants in United States.

📋 Description

• Strategize, create, and schedule at least 5 social media posts weekly across Facebook, Instagram, and TikTok.

• Craft content that highlights flooring products, completed projects, installations, design inspiration, customer success stories, company news, and pertinent industry information.

• Prepare social media material for approval by the Director and integrate feedback as needed.

• Oversee the social media content calendar to ensure timely planning, approval, scheduling, and publication of posts.

• Keep abreast of social media algorithms, platform functionalities, content formats, and best practices.

• Utilize AI tools for tasks such as content research, ideation, caption creation, content repurposing, trend analysis, and other social media production activities.

• Track reach, engagement, follower growth, and content performance metrics.

• Deliver regular reports and insights on performance.

• Monitor comments, messages, trends, and relevant discussions.

• Recognize engagement opportunities and escalate customer inquiries or sensitive issues as necessary.

⛳️ Requirements

• At least 2 years of experience in social media management.

• Preferred experience in flooring, interiors, construction, property, home improvement, retail, or another visually-oriented industry.

• Hands-on experience with managing Facebook, Instagram, and TikTok accounts.

• Proficient in content creation, scheduling, Reels/short-form video production, and platform-specific best practices.

• Practical experience utilizing AI tools for content creation, research, ideation, workflow optimization, and social media performance analysis.

• Strong skills in both written and visual content creation.

• Exceptional attention to detail.

• Capability to generate polished, brand-consistent content that meets Director approval standards.

• Highly organized, proactive, and dependable.

• Ability to maintain a consistent weekly publishing schedule.

• Quick responsiveness to feedback.

• Commitment to staying updated with evolving social media platforms and algorithms.

🏝️ Benefits

• Competitive salary.

• Opportunity to influence the HR operations of a rapidly expanding BPO.

• Collaborate closely with a team of industry experts who have successfully scaled BPOs in the past.

• Opportunities for career growth and personal development.