Social Media Creative Strategist

This is a fully remote position, open to applicants in Latin America.

📋 Description

• Analyze sales calls and buyer insights to develop and maintain a Voice-of-Customer document.

• Generate hooks, angles, and comprehensive video scripts for paid social media on a weekly basis.

• Produce organic short-form content that expands the audience and drives inbound traffic.

• Convert approved scripts into shot lists and specifications for B-roll footage.

• Provide the video editor with precise production guidelines.

• Conduct quality control on final video edits against a predetermined template.

• Monitor creative performance, eliminate ineffective concepts, and leverage insights for future projects.

• Collaborate directly with the founder on understanding buyers, brand voice, production, and creative strategy.

• Oversee the creative process from start to finish.

• Engage in in-person filming sessions and creative strategy meetings once or twice each quarter.

⛳️ Requirements

• A minimum of 3 years in creative strategy or performance-driven content for paid social platforms, particularly Meta.

• Experience in direct-response marketing is highly preferred.

• Demonstrated ability to write high-performing short-form video advertisements and present a relevant portfolio.

• Knowledge of awareness levels and writing tailored content for specific buyers.

• Excellent command of the English language, both written and spoken.

• Self-motivated individual capable of transforming raw material into polished creative without close supervision.

• Must be based in Latin America.

• Must have significant overlap with US business hours.

• Willingness to travel once or twice per quarter for in-person filming sessions.

• Required to submit a Loom video under 4 minutes with the webcam on, in English, adhering to the provided instructions.

• Experience in direct-response marketing.

• Personally crafted short-form video advertisements that have performed well on Meta.

🏝️ Benefits

• Performance bonuses of up to $3,000 per month based on creative volume and performance metrics.

• Monthly performance bonuses up to $3,000 for qualifying organic engagement and overall outcomes.

• Travel expenses covered for in-person filming sessions and creative planning meetings.

• In-person onboarding and training conducted with the founder.

• Opportunity for remote work.

• Significant overlap with US business hours.