Senior Talent Brand Manager

This is a fully remote position, open to applicants in United States, +1 more country.

📋 Description

• Oversee GitLab's talent branding strategy, translating the employer value proposition and company vision into distinctive candidate messaging.

• Create integrated campaigns and scalable content systems that span careers content, social media, employer review platforms, talent communities, events, and recruiter channels.

• Establish editorial direction and collaborate with cross-functional partners to craft authentic, accurate, inclusive, culturally relevant, and consistent talent brand narratives.

• Provide counsel to Talent Acquisition and business leaders regarding audience strategy and campaigns that align with hiring priorities, candidate pipelines, and conversion rates.

• Enhance candidate journey touchpoints throughout the recruitment process.

• Leverage performance data, audience insights, candidate feedback, and market trends to prioritize tasks, assess outcomes, recommend strategies, and communicate impact.

• Collaborate with Talent Acquisition, Marketing, Corporate Communications, Social Media, Diversity, Inclusion & Belonging, and GitLab leaders.

• Contribute to setting team direction, enhancing GitLab's employer narrative and regional visibility, supporting hiring objectives, improving candidate experiences, and maximizing the impact of a focused team.

⛳️ Requirements

• Extensive experience in talent branding, employer branding, or recruitment marketing.

• Proven track record in developing and executing brand or recruitment marketing strategies across diverse audiences, regions, or hiring priorities.

• Exceptional storytelling, writing, editing, and editorial insight across various channels.

• Experience managing complex campaigns involving multiple stakeholders, deadlines, budgets, or external partners.

• Strong analytical abilities and experience utilizing data, audience insights, feedback, and research to enhance results.

• Capability to influence senior stakeholders, create order from ambiguity, and navigate between strategy and execution in an asynchronous environment.

• Expected to integrate AI into daily workflows.

🏝️ Benefits

• Comprehensive benefits to support your health, finances, and overall well-being.

• Flexible Paid Time Off policy.

• Access to Team Member Resource Groups.

• Equity Compensation & Employee Stock Purchase Plan.

• Growth and Development Fund opportunities.

• Parental Leave benefits.

• Remote work arrangements available.