Senior Strategy Lead, Client Engagement

This is a fully remote position, open to applicants in California, +17 more states.

📋 Description

• Take ownership of campaign positioning and pricing strategies across various accounts, crafting competitive, margin-aware recommendations that align with client objectives.

• Collaborate with Account Leads to spearhead RFP strategy, pricing, and positioning, transforming client requirements into precise, distinctive recommendations.

• Work alongside Analytics to convert campaign performance data into actionable insights, identifying opportunities for optimization, upsells, and enhanced future programs during the campaign.

• Drive the strategic narrative within campaign recaps, linking performance data and insights to recommendations and future opportunities.

• Create and refine strategic frameworks, pricing models, and best practices for the team.

• Remain informed about trends in influencer marketing, changes in platforms, and the competitive landscape.

• Offer strategic oversight, constructive feedback, and coaching to Strategists.

• Assign opportunities for greater ownership to enhance the quality and consistency of strategic thinking within the team.

⛳️ Requirements

• 6–9 years of experience in strategy, planning, or analytics in a digital, social, or agency marketing context.

• Extensive knowledge of influencer marketing, including campaign structures, creator economics, platform specifics, and performance indicators.

• Strong analytical capabilities with a proven track record of converting complex data and campaign results into clear, actionable strategic insights.

• Experience in developing pricing strategies and media plans within an agency setting.

• Proven experience in leading RFP strategy, campaign positioning, and strategic recommendations for clients.

• Excellent executive communication and presentation abilities, capable of confidently guiding strategic discussions with clients and senior internal stakeholders.

• A collaborative approach and proven ability to effectively partner with Account, Analytics, Media, and Creator Operations teams.

• Experience mentoring and developing Strategists or other junior team members through guidance, oversight, and delegation.

🏝️ Benefits

• Remote or hybrid work setting with flexible hours

• Unlimited PTO plus company holidays

• Comprehensive medical, dental, vision, and disability insurance

• Life & AD&D insurance

• 401(k) with company matching

• Paid parental leave and family support

• Pet care benefits and insurance

• Learning and career development opportunities

• Commuter and transit benefits

• Exclusive employee discounts