Senior Strategy Consultant

This is a fully remote position, open to applicants in Brazil.

📋 Description

• Assist clients and technical teams in strategizing and designing campaigns and customer journeys, integrating a marketing and business strategy approach.

• Collaborate with clients and technical teams on CRM and Marketing Automation initiatives, emphasizing strategy and performance.

• Conduct research on benchmarks, lead brainstorming sessions, and craft concepts and narratives for campaigns and customer journeys.

• Develop campaign and customer journey strategies in Miro, encompassing flows, key objectives, and audience segmentation.

• Create briefs for creative teams and evaluate copy, layouts, and campaign materials.

• Assess the performance and best practices of ongoing customer journeys, deriving insights and suggesting optimizations, A/B tests, and subsequent steps.

• Facilitate discovery, consulting, and brainstorming sessions with clients.

• Assist in the creation, planning, and prioritization of roadmaps.

• Provide support to clients and development teams during implementation, ensuring that strategic and performance requirements are fulfilled.

• Generate and revise workflow processes, documentation, briefing templates, and sales presentations.

• Mentor and support the onboarding of interns, trainees, and junior analysts.

• Contribute to sales and partnership efforts by developing case studies and strategic presentations.

⛳️ Requirements

• A Bachelor’s or postgraduate degree, ideally in Marketing, Communications, Business Administration, Design, or a related discipline; or 6+ years of experience in marketing roles.

• Over 6 years of experience in marketing, planning, and/or strategy-related projects.

• At least 4 years of experience in CRM Marketing projects, which includes automation and/or one-off campaigns.

• Familiarity with or experience in Salesforce Marketing Cloud or similar automation platforms.

• Proficiency in email, SMS, push notifications, and/or WhatsApp communication methods.

• Exceptional verbal and written communication abilities.

• Comprehensive business and marketing perspective, coupled with outstanding listening skills.

• Capability to discern implicit needs during discussions, pinpoint a client’s primary pain points and underlying requirements, and propose actionable strategies to address them.

• Advanced proficiency in English.

🏝️ Benefits

• Flexibility with remote and hybrid work options based on the country.

• Opportunities for career development, including international mobility and professional growth programs.

• Access to learning and development resources, featuring cutting-edge tools, training, and industry experts.

• Competitive compensation package.

• Benefits tailored to local needs.