Senior Search Strategist, Senior SEO & AI Search Specialist

This is a fully remote position, open to applicants in Utah.

📋 Description

• Act as the SEO and AI Search authority for a team managing around 7–10 clients.

• Take ownership of the complete organic and AI search strategy.

• Conduct and supervise query research, which includes keyword and AI prompt investigations.

• Formulate content mapping and strategies for content consolidation.

• Collaborate with content, advertising, and design teams to ensure SEO efforts align with broader marketing objectives.

• Keep track of algorithm modifications, platform updates, and emerging search trends, particularly those driven by AI.

• Manage the technical health strategy, ensuring comprehensive technical audits and ongoing monitoring are performed on time.

• Resolve technical issues proactively to prevent any negative impact on performance.

• Oversee internal link audits and implementation of strategies.

• Manage relationships with BASE or external contractors for backlink fulfillment.

• Provide guidance on strategic allocation, anchor text, and outreach recommendations to secure quality backlinks.

• Monitor performance using tools such as STAT, Ahrefs, Google Search Console, and GA4.

• Identify underperforming strategies promptly and lead necessary strategic adjustments.

• Manage client communications and reporting for SEO initiatives.

• Communicate strategy, outcomes, and recommendations by linking search metrics to business results.

• Contribute to enhancing processes, sharing knowledge, and developing internal playbooks, templates, and reporting standards.

⛳️ Requirements

• A minimum of 3 years’ experience in SEO/organic search, with a focus on strategy ownership across multiple client accounts.

• Advanced expertise in GA4, Google Search Console, Looker Studio, and Ahrefs (or similar tools).

• Proficient in interpreting performance data and presenting it in a clear, client-ready format.

• Strong analytical skills and strategic thinking capabilities.

• Ability to determine where a client’s SEO investment will yield the most significant impact.

• Exceptional client communication and storytelling abilities.

• Bachelor’s degree in marketing or a related field is preferred but not mandatory.

• Experience in directing or coordinating relationships with outside contractors/vendors is advantageous.

🏝️ Benefits

• Healthcare coverage.

• Medical: 75% of premiums paid for employees; 50% for dependents.

• Dental: 75% of premiums covered for employees; 50% for dependents.

• Vision: 75% of premiums covered for employees; 50% for dependents.

• Life Insurance: 100% covered by 97th Floor (coverage equals 1x salary, up to $350,000).

• HSA with a match of up to $150/month (rolls over and belongs to you permanently).

• FSA option available for dependent care.

• 401(k) plan with a company match up to 4%.

• ROWE (Results Only Work Environment).

• No vacation policy, no time tracking, and no office presence required.

• Flexible options for when, where, and how to work, provided results are achieved.

• Parental Leave — Primary caregiver: 12 consecutive weeks of paid leave.

• Parental Leave — Secondary caregiver: 6 consecutive weeks of paid leave.

• Access to the 97th Floor Library: Request a book and we’ll purchase it; includes access to books already in stock.

• Conferences & Training: Coverage for most online trainings and local conferences, along with occasional out-of-state events, including travel, subject to manager approval.

• On-site Gym: 24/7 access with lockers and showers available.

• Thanksgiving Point Corporate Pass: Access for up to 8 individuals per visit; includes discounts.

• Sundance Corporate Pass: Winter and summer access for skiing, snowboarding, hiking, and more.