Senior Product Marketing Manager – Industrials

This is a fully remote position, open to applicants in United States.

📋 Description

• Develop and implement the go-to-market strategy for VulcanForms' Industrials offerings.

• Establish positioning and messaging informed by customer challenges and the competitive landscape.

• Track changes in the market, relevant regulatory or policy developments, and competitor strategies within the industrials, energy, and firearms sectors.

• Collaborate with Engineering to convert manufacturing capabilities into compelling customer value propositions.

• Assist in planning the launch of new capabilities, which includes creating collateral, enabling sales, and engaging with customers.

• Produce technical marketing materials such as capability presentations, case studies, and white papers.

• Collaborate with the Commercial team to refine positioning language and marketing content.

• Engage with customers and internal teams to identify program challenges and manufacturing solutions.

• Aid in crafting executive-level narratives for board updates and customer program evaluations.

⛳️ Requirements

• A minimum of 6 years of experience in product or solutions marketing.

• Hands-on experience in an industrial or manufacturing setting.

• Capability to articulate technical or manufacturing strengths into actionable insights for non-technical decision-makers.

• Experience in developing positioning and enablement strategies from the ground up without existing product marketing frameworks.

• Excellent written communication skills with the ability to independently create polished, executive-ready documents.

• Proficient in navigating multi-stakeholder sales cycles.

• Familiarity with regulatory and compliance considerations.

🏝️ Benefits

• Competitive salary and equity package.

• Medical insurance.

• Dental insurance.

• Vision insurance.

• Life insurance.

• Generous paid time off.

• 401(k) plan with company matching.