Senior Product Marketing Manager, Fund Administration

This is a fully remote position, open to applicants in United States, +1 more country.

📋 Description

• Take charge of the go-to-market strategy, positioning, and messaging for Juniper Square's fund administration division.

• Clearly communicate unique value propositions for stakeholders throughout the buying group.

• Position the fund administration service and equip Sales and Customer Success teams for well-informed buyer discussions.

• Develop and maintain personas and industry playbooks related to fund administration.

• Keep an updated directory of fund administration leaders and experts to support deal-making.

• Stay informed about reference clients and align proof points with potential prospects.

• Manage end-to-end fund administration product and feature launches.

• Define launch readiness criteria and coordinate cross-functional launch plans.

• Provide post-launch adoption signals and customer feedback to the Product team.

• Collaborate in creating executive briefs, ROI narratives, competitive battlecards, demo narratives, and tailored presentations for stakeholders.

• Drive pipeline growth, upsell, and cross-sell momentum across the GP experience and fund administration suite.

• Assist in shaping messaging and strategy for high-stakes opportunities.

• Conduct customer interviews, perform win/loss analysis, and gather feedback from Sales.

• Develop customer stories related to fund administration.

• Manage competitive intelligence and disseminate insights to Sales, Growth Marketing, and Product.

• Utilize AI agents and tools to research accounts and consolidate customer and competitive information.

• Exercise judgment regarding AI-generated outputs.

⛳️ Requirements

• A minimum of 3 years of experience in fund administration or a related field is essential.

• A solid understanding of fund administration team operations, the profiles of buyers, and their key interests.

• Proficient in using LLMs, agents, and AI automation tools to effectively enhance work processes.

• Awareness of when human judgment plays a crucial role in the use of AI.

• Outstanding written and verbal communication skills.

• Ability to convert nuanced market insights into clear and persuasive go-to-market materials.

• Background in B2B product marketing or go-to-market strategy roles is preferred but not mandatory.

🏝️ Benefits

• Health, dental, and vision coverage for you and your family.

• Life insurance.

• Mental wellness support.

• Assistance with fertility and family growth.

• Flex Time Off in addition to company-sponsored holidays.

• Paid family leave, medical leave, and bereavement leave policies.

• Retirement savings plans.

• Budget for customizing your work and technology setup at home.

• Annual professional development allowance.

• Equity opportunities.