Senior Product Marketing Manager – Competitive Intelligence

This is a fully remote position, open to applicants in United States.

📋 Description

• Create and manage a comprehensive AI-driven competitive intelligence program that monitors and assesses competitors' product strategies, go-to-market motions, and market positioning.

• Conduct thorough primary intelligence gathering to obtain firsthand insights into competitors' sales processes, product demonstrations, and messaging.

• Track competitor sales and commercial strategies on a weekly basis, including pricing changes, contract terms, and selling practices, while identifying emerging threats with actionable next steps for the appropriate team.

• Maintain a structured, ongoing comparative analysis of products and features against key competitors, keeping a live feature matrix that ranks competitive gaps by severity and frequency, directly informing the product roadmap prioritization.

• Leverage AI to create and manage competitive feature comparison materials (such as comparison charts and feature-based positioning), collaborating with the GTM Enablement lead to ensure integration into representative-facing battlecards and training.

• Design and facilitate strategic exercises to validate go-to-market plans and anticipate competitor responses to our market initiatives.

• Oversee a formal win/loss analysis program, pinpointing the root causes of our wins and losses and presenting insights to leadership with AI-driven efficiency.

• Collaborate closely with Product Management to deliver data-supported insights that shape the product roadmap based on market opportunities and competitive challenges.

• Provide weekly intelligence updates to relevant teams and quarterly briefings to the executive team regarding market changes, competitor activities, and strategic recommendations.

⛳️ Requirements

• You possess over 5 years of experience in product marketing, corporate strategy, or a similar role, with a minimum of 3 years specifically focused on competitive intelligence within the B2B SaaS or legaltech sectors.

• You are a proficient analytical thinker, skilled at distilling complex, rapidly evolving information into clear, actionable insights on a tight schedule.

• You demonstrate a strong sense of ownership and an entrepreneurial mindset, with a proven track record of building and scaling programs from the ground up.

• You have exceptional communication abilities, capable of conveying complex market dynamics to diverse audiences, ranging from sales representatives to executives.

• You possess experience supporting sales teams across multiple segments and have a deep understanding of both transactional and complex enterprise sales cycles.

🏝️ Benefits

• 💰 Competitive Salary & Equity

• 💹 401(k) Program with Employer Matching

• ⚕️ Health, Dental, Vision and Life Insurance

• 🩼 Short Term and Long Term Disability

• 🚗 Commuter Benefits*

• 🧑‍💻 Autonomous Work Environment

• 🖥️ Workplace Setup Reimbursement

• 🏠 Telecomm Stipend

• 🏝 Flexible Time Off (FTO) + Holidays

• 🚀 Quarterly Team Gatherings

• 🥪 In office Perks*