Senior Product Marketing Manager

This is a fully remote position, open to applicants in California, +1 more state.

📋 Description

• Take charge of the product narrative and messaging for Recidiviz's corrections-related products and services, which include offender management system modules and policy analytics solutions.

• Cultivate a deep understanding of the corrections technology decision-makers, such as corrections directors, deputy directors, CIOs, and procurement leaders.

• Create positioning and messaging frameworks to ensure the product story on recidiviz.org is both clear and engaging.

• Spearhead strategies to transform corrections technology procurement towards flexibility, interoperability, modularity, and adherence to open standards.

• Identify industry groups, associations, and influencers that shape agency technology decisions, equipping them to advocate for new standards.

• Convert partner-state evidence into credible impact narratives and case studies.

• Develop frameworks, buyer inquiries, and content that support safe, transparent, accountable, and responsible AI assessment.

• Collaborate with Product and go-to-market teams to plan and execute product and feature launches, ensuring successful adoption.

• Monitor the corrections technology landscape and articulate Recidiviz's unique value proposition.

• Lead the product narrative presentation at the annual Partner Summit and produce talks, workshop proposals, and conference materials.

• Report directly to the CMO.

• Travel within the U.S. approximately once a quarter for industry conferences and Recidiviz events.

⛳️ Requirements

• Strategic, market-level thinking: influenced how a market or category perceives itself, beyond merely describing a single product.

• Outstanding writing and storytelling abilities: simplify complex products and evidence into clear, precise, and persuasive messages that prompt senior decision-makers to take action.

• Enablement experience working closely with account management and sales teams, crafting pitch materials, demonstrations, and case studies.

• Capacity to influence through coalitions, associations, and credible voices, diplomatically engaging with diverse stakeholders.

• Strong ownership and judgment; a self-starter who can establish direction and drive tasks to completion with minimal oversight.

• Over 7 years of marketing experience, including positioning intricate B2B or B2G products for senior buyers.

• Experience in marketing to government entities, particularly state agencies (preferred).

• Knowledge of public sector procurement processes, RFPs, or modernization of legacy enterprise systems (preferred).

• Experience in mentoring or developing other marketing professionals (preferred).

• Background in fast-paced startup environments (preferred).

• Personal or professional experience with the criminal justice system (preferred).

• Visa sponsorship is unavailable.

🏝️ Benefits

• 90% coverage for medical, dental, and vision insurance for you and your dependents.

• Flexible time off policy, including 20 days of PTO, 3 days for paid volunteering, and 13 paid holidays each year.

• 401(k) retirement plan with a 5% company match and no vesting period.

• 12 weeks of paid parental leave.

• Complimentary One Medical membership (availability dependent on location).

• Collaboration with Carrot to offer employees inclusive fertility and family-forming benefits, along with a growing selection of hormonal health and gender-affirming care benefits.

• Monthly ClassPass credit to support personal wellness.

• Access to free mental health support through Talkspace.

• Well-located offices in Oakland and Manhattan, with the option to work remotely or in either office as preferred.

• Annual company offsite and various ad-hoc gatherings.

• A team of effective, thoughtful colleagues dedicated to a mission that truly matters.

• The thrilling challenges and growth opportunities of a tech startup, combined with the mission-driven essence of a nonprofit.