Director of Product Marketing

This is a fully remote position, open to applicants in United States.

📋 Description

• Develop a structured and defensible messaging and positioning framework throughout the organization.

• Implement account-specific go-to-market strategies and enhance target account engagement, linking product capabilities to pipeline expansion and deal acceleration.

• Assist in navigating complex, lengthy, multi-stakeholder enterprise deals with executive-level messaging, competitive positioning, and buyer-persona support.

• Manage comprehensive product launches with a repeatable framework, ensuring rigor and cross-functional collaboration among Product, Sales, and Executive teams.

• Enhance Bidgely's visibility in the market among enterprise clients, industry analysts, and significant market influencers.

• Spearhead an AI-first product marketing initiative, developing and utilizing AI agents and automated workflows for creative generation, content scaling, messaging, and market research across go-to-market assets.

• Take ownership of Bidgely's positioning with customers, enterprise buyers, industry analysts, and internal teams.

• Expect to travel around 10–15%, mainly within North America.

⛳️ Requirements

• 6 to 15 years of experience in enterprise B2B SaaS product marketing within complex sales settings.

• Demonstrated success in facilitating multi-stakeholder, long-cycle enterprise sales with $100K+ ACV.

• Strong history of collaborating cross-functionally with C-level executives, Product management, and Sales leadership.

• Practical experience in creating or implementing AI agents and AI-driven workflows to enhance writing, research, and creative content production at scale.

• Proven capability to construct defensible go-to-market frameworks and distill complex technical architectures into engaging executive narratives.

• Ability to deeply understand technical product functionalities and translate them into revenue-generating go-to-market strategies.

• High-impact communication and credibility with both internal stakeholders and external enterprise buyers.

• Decisive decision-maker able to respectfully decline requests from senior leadership when necessary to maintain strategic focus.

• Structured thinker who excels in agile, fast-paced environments and turns ambiguity into operational clarity.

• Experience in building and deploying custom AI agents and workflows specifically designed for go-to-market content scaling and market research (preferred).

• Must have authorization to work in the United States without sponsorship.

🏝️ Benefits

• Medical, Dental, and Vision insurance from day one.

• HSA, FSA, and DCFSA plans.

• 401(k) plan.

• Flexible paid time off.

• Annual wellness stipend.

• Annual professional development stipend.

• Paid parental leave.

• Mental health and wellness resources for you and your family.

• Access to mentorship from experienced industry leaders.

• Remote-friendly scheduling tailored to your work preferences.

• Paid time to volunteer for causes that matter to you.

• Discretionary annual bonus.

• Equity.