Senior Product Marketing Manager

This is a fully remote position, open to applicants in United States.

📋 Description

• Take ownership of positioning and messaging for The Fog FHE cloud service along with Niobium's accelerator chips, boards, servers, and sovereign deployments.

• Lead Niobium's marketing strategy through 2027, encompassing website management, public relations, analyst relations, content creation, conferences, social media, and sales enablement.

• Convert engineering benchmark results into credible performance and privacy assertions.

• Manage competitive positioning against GPU, CPU, other accelerators, and rival FHE vendors.

• Recommend hardware and cloud-service pricing based on business cases and market research.

• Engage with customers and prospects to validate messaging and support Fog sales efforts.

• Conduct win/loss analyses and voice-of-customer reviews, using insights to refine messaging and inform the product roadmap.

• Identify buyer personas and tailor messaging for sectors such as financial services, healthcare, defense, government, and sovereign cloud operators.

• Oversee market sizing and segment analysis.

• Author and manage blog entries, press releases, white papers, product briefs, solution briefs, and case studies.

• Collaborate with engineering to produce reference architectures and sizing guides.

• Plan and execute product launches for chips, boards, systems, and Fog capabilities.

• Contribute to Fog developer documentation and offer user-experience feedback.

• Develop sales materials, including presentations, pitch decks, one-pagers, demo scripts, battlecards, proof points, and objection-handling resources.

• Train the sales team on new messaging and product offerings.

• Maintain a centralized source of truth for product claims and specifications.

• Manage activities with the PR agency, including press releases and interviews with press and analysts.

• Cultivate industry analyst relationships and assist with speaking engagements and award submissions.

• Oversee niobium.co, product demonstrations, product naming, and brand guidelines.

• Plan and manage conference participation, including events like RSAC, ISC High Performance, and SC.

• Execute partner and ecosystem marketing initiatives.

• Support hackathons and developer events.

• Lead Niobium's social media strategy.

• Report to the CPO and collaborate with product, sales, engineering, cryptographers, and hardware/software engineers.

⛳️ Requirements

• 8 or more years of experience in product marketing.

• At least 3 years in a semiconductor or hardware-systems company, such as AMD, Intel, NVIDIA, Marvell, Qualcomm, or a similar startup.

• A portfolio showcasing self-produced sales presentations, product and solution briefs, white papers, launch messaging, blog posts, and social media campaigns.

• Proven experience in marketing a hardware product and a cloud or software service, or a clear capacity to excel in both areas.

• Ability to interpret benchmark data and performance claims, crafting accurate and defensible comparisons against competing products.

• Experience in managing a PR agency and collaborating with industry analysts like Gartner.

• Proven track record in planning and executing a presence at technical conferences.

• Strong writing skills tailored for a technical audience.

• Capability to work independently in a small company setting.

• Willingness to travel up to 25% of the time.

• Experience in marketing AI accelerators, data center systems, or HPC products.

• Background in security, privacy, or cryptography products.

• Experience selling to regulated industries, government, or defense customers.

• Familiarity with launching cloud services, usage-based pricing, or developer onboarding.

• Experience managing a website and collaborating with a design agency.

🏝️ Benefits

• Equity in the form of Incentive Stock Options (ISO).

• Employer-paid medical insurance plan.

• Health Savings Account (HSA) with employer contributions.

• Dental and vision reimbursement account (HRA).

• 401(k) retirement plan with employer matching.

• Flexible work location with remote options available.

• Flexible time off policy.

• Competitive salary offerings.