Senior Product Marketing Manager

This is a fully remote position, open to applicants in India.

📋 Description

• Engage daily with Product Managers to discuss new features and enhancements, collaborating with PMM leadership and marketing colleagues.

• Serve as the product subject-matter expert for the go-to-market team.

• Link product development efforts with go-to-market strategies.

• Lead product launches from planning to execution, ensuring cross-functional alignment and accountability.

• Establish predictable, scalable feature launches that foster internal enthusiasm and market distinction.

• Collaborate with Product Management on discovery and pilot initiatives to assess feature value and collect early feedback.

• Craft messaging and positioning for new features tailored for both technical and non-technical audiences.

• Disseminate product knowledge throughout the organization via clear and accessible documentation.

• Design and implement enablement programs for Sales and Customer Success teams.

• Work alongside Sales to design and update demo flows.

• Manage processes to keep messaging, enablement, and market-facing content up to date.

• Partner with Product, Customer Success, and Marketing to enhance product adoption.

• Collaborate with Product and Product Design on UX iterations, integrating customer and market insights.

• Maintain a Voice of Customer program.

• Relay competitive intelligence and market insights back to Product teams.

• Contribute to enhanced renewal rates, expansion opportunities, product adoption, and GTM team enablement.

⛳️ Requirements

• 5-7 years of experience in Product Marketing within B2B SaaS or related go-to-market roles.

• Demonstrated experience collaborating directly with technical teams, particularly those developing AI agents or complex technical products.

• Previous experience handling cross-functional product launches from conception to execution.

• Exceptional storytelling and writing abilities, including product marketing copy that promotes differentiation, establishes voice, and clearly conveys value.

• Aptitude for identifying value drivers and creating strategies and narratives that non-technical teams can grasp and sell.

• Capability to work closely with Product Managers, understanding their objectives, priorities, risks, and challenges.

• Proficient in transforming product expertise into clear documentation and seamless hand-offs, especially when enabling distributed teams.

• Strong customer focus and empathy guiding messaging and positioning decisions.

• Highly organized and detail-oriented, with a dedication to clear and accessible documentation.

• Preferred: prior experience in martech, sales tech, enablement tech, or revenue operations firms.

• Preferred: experience in a small, early-stage startup or ownership of PMM for a complete product lifecycle or strategic product area in a larger SaaS context.

• Preferred: understanding of how technical products are adopted and utilized in the field.

• Based in India.

• Ability to collaborate in real-time with teams based in the US, with overlap during East Coast mornings approximately from 8 am to 12 pm EST.

🏝️ Benefits

• Flexible remote work arrangement.

• Opportunity to significantly influence go-to-market success.

• Engage with cutting-edge technology.

• Collaborate with a passionate and cooperative team.