Senior Performance Marketer – Full Remote

This is a fully remote position, open to applicants in Brazil.

📋 Description

• Oversee one or two paid acquisition channels, with the potential to expand responsibilities based on results.

• Develop and refine scalable acquisition funnels aimed at achieving ambitious growth targets.

• Conduct rapid testing across creatives, audiences, and placements to enhance CAC and LTV.

• Monitor campaign performance on a daily basis utilizing Voluum, GA4, and internal dashboards.

• Analyze CPA, ROAS, retention, and cohort behavior to inform strategic decisions.

• Establish and maintain reporting frameworks to facilitate strategic and tactical adjustments.

• Define creative hooks, formats, and angles through the creative briefing process.

• Collaborate with content and product teams to create high-converting landing pages.

• Implement systems that minimize creative fatigue and expedite testing.

• Manage relationships with traffic sources, negotiating premium placements and custom deals.

• Investigate acquisition opportunities across various networks, formats, and tools.

• Keep track of platform rules and algorithm updates, adapting strategies accordingly.

• Optimize acquisition processes through automation and internal tools.

• Create SOPs, playbooks, and experiment pipelines.

• Scale existing campaigns by over 3x in budget while maintaining CAC/ROAS objectives.

• Experiment with new channels from inception to execution.

• Enhance conversion rates through landing-page testing and funnel optimization.

• Take ownership of creative input and analytical feedback loops.

• Assist EverAI in scaling its AI companionship platform from 50 million to 100 million users.

⛳️ Requirements

• 4–10+ years of experience in performance marketing or user acquisition.

• Demonstrated success managing monthly paid media expenditures ranging from 300K to over 1M USD.

• Full accountability for campaign execution, outcomes, and optimization efforts.

• Proficiency with Meta, TikTok, Snapchat, ASA, or native advertising platforms.

• Strong analytical skills with GA4, Voluum, tracking setups, and dashboards.

• Capable of crafting creative briefs, analyzing hooks, and iterating efficiently.

• Experience in optimizing landing pages and improving funnel conversion rates.

• Familiarity with subscription models and CAC/LTV frameworks is advantageous.

• Background in sensitive or regulated industries such as dating, femtech, or telehealth is a plus.

• Excellent command of the English language.

• Strong communication and collaboration capabilities.

• Goal-oriented, ownership-driven, and dedicated.

• Ability to balance execution, planning, and strategy in a dynamic environment.

• Comfortable promoting products based on uncensored models and content.

• Willing and able to work under a B2B contract arrangement in the country of residence.

🏝️ Benefits

• 4 weeks (20 working days) of paid time off (PTO) annually.

• Fully remote work opportunity.

• Annual in-person meetup.

• Monthly allowance of 100 USD for health insurance expenses.

• Unlimited 1:1 sessions with psychologists and lifestyle experts via OpenUp, available for up to three family members.

• Budget for co-working space use up to twice a month (35 EUR / 40 USD per visit).

• Learning budget for courses, books, conferences, events, or certifications.

• Company-provided laptop.

• Monitor budget up to 250 USD.

• Budget for keyboard/mouse/mic/headphones up to 150 USD.

• Premium access to tools such as ChatGPT, Cursor, Hugging Face, Claude Code, and others.

• External referral bonus of up to 2,500 USD if the referred candidate is successfully hired.

• Flexible B2B contract structure, with a preference for long-term commitment and impact.

• Bonus offerings.