Paid Social Team Lead – D2C, Meta

This is a fully remote position, open to applicants in Germany.

📋 Description

• Lead a cross-functional performance marketing team with a focus on functionality.

• Take ownership of the ongoing development and expansion of the Meta channel.

• Assess relevant performance KPIs and implement data-driven optimization strategies.

• Create innovative testing methodologies for creatives, funnels, and campaigns.

• Collaborate closely with teams in Creative, Design, Video, and other marketing areas.

• Prioritize projects while nurturing a culture of accountability and high performance.

⛳️ Requirements

• Several years of experience in performance marketing, specifically with a focus on Meta Ads.

• Initial or extensive leadership experience, or a desire to advance as an experienced Senior Performance Marketer.

• Background in a D2C, e-commerce, or consumer brand setting—preferably with products that necessitate explanation.

• Strong understanding of relevant performance KPIs and a data-driven work approach.

• Proven experience in developing and scaling successful paid social campaigns.

• Strategic mindset coupled with a robust hands-on approach.

• Enjoyment in cross-functional collaboration and team development.

• Proficiency in German (C1/C2) and good command of English.

🏝️ Benefits

• Competitive salary and performance-based incentives.

• Opportunities for professional development and career growth.

• Flexible working arrangements and a supportive team environment.

• Access to the latest tools and resources in performance marketing.