Senior Paid Media Manager, 6 Month FTC

This is a fully remote position, open to applicants in Poland, +3 more countries.

📋 Description

• Take charge of planning, implementing, and optimizing paid advertising campaigns across TikTok and Meta, including YouTube.

• Oversee campaigns from the media planning stage through to post-campaign analysis.

• Conduct test-and-learn initiatives aligned with client KPIs.

• Develop hypotheses, structure experiments, respond to results, and document insights.

• Manage budgets exceeding $1M and determine optimal allocation of spending.

• Deliver performance presentations directly to clients through regular reporting and data-driven suggestions.

• Mentor a Paid Media Executive.

• Establish templates, naming conventions, and quality assurance practices for the paid media team.

• Collaborate with strategy and creative production teams to synchronize paid and creator initiatives.

• Monitor platform and channel updates and propose suitable actions.

• Work closely with the Director of Paid Strategy and contribute to team development.

⛳️ Requirements

• Minimum of 5 years in digital paid media, whether in-house or at an agency.

• Extensive hands-on experience with TikTok and Meta.

• Proficient in AI applications; experience with AI tools in your workflow (Claude preferred).

• Proven history of enhancing campaign performance through independent analysis.

• Experience in managing paid budgets over $1M and being accountable for results.

• High level of proficiency in Excel and strong numerical skills.

• Ability to make informed decisions regarding client performance and defend them clearly.

• Strong attention to detail in reporting accuracy, budget management, and campaign maintenance.

• Comfort in collaborating with clients and teams across various countries and time zones.

• Experience in mentoring or managing a junior paid media professional (preferred).

• Background in working directly with creators or on creator-led paid social campaigns (preferred).

• Familiarity with SQL or a BI tool for performance data extraction (preferred).

• Confirmation of the right to work in the specified location and provision of visa/sponsorship information.

🏝️ Benefits

• Adjustments to the interview process are available for candidates with a condition or requiring assistance.

• Feedback will be provided within 5 working days at each stage of the hiring process.