Senior Meta Ads Strategist, Media Buyer

This is a fully remote position, open to applicants in United States, +2 more locations.

📋 Description

• Take ownership of Meta strategy and daily execution for 4–5 client accounts

• Develop, organize, manage budgets, test, and expand Meta campaigns

• Oversee a monthly Meta expenditure exceeding $100K, aligned with MER, ROAS, and CPA objectives

• Set up and perform quality assurance on pixel, CAPI, event quality, catalog, and feed health monitoring

• Conduct structured creative testing and link creative performance to in-platform decision-making

• Provide support for Google, TikTok, and other channels impacting client accounts

• Establish a perspective on cross-channel budget distribution

• Lead the Meta segment of client calls, clarify performance, offer recommendations, and assert when necessary

• Document written conclusions for tests in the change log

• Propel account performance towards monthly objectives with minimal oversight required

⛳️ Requirements

• Minimum of 4 years of direct paid social experience in an agency or rapidly growing brand

• Extensive expertise in Meta, including Advantage+, CBO, signal quality, CAPI, and incrementality

• Experience managing $100K+ monthly Meta budgets with recorded efficiency improvements

• Experience in DTC or e-commerce ownership

• Background in premium or luxury AOV is a significant advantage

• Familiarity with Google Ads

• Proficient in GA4, Looker Studio, Shopify, and attribution

• Fluent and confident in English, with strong client communication skills

• Capable of handling multiple accounts in a fast-paced remote setting

• Located in the US or Canada

• Availability to overlap with US time zones for client calls

🏝️ Benefits

• Paid time off

• Paid company holidays

• Flexible Fridays

• Remote-first collaboration

• Quarterly bonus opportunities