Senior MDF Programs Manager

This is a fully remote position, open to applicants in Mexico.

📋 Description

• Take ownership of the complete global Market Development Funds (MDF) lifecycle, which encompasses allocation, approval workflows, compliance oversight, performance measurement, and reporting.

• Manage and enhance the global MDF framework, including guidelines, eligibility criteria, activity requirements, governance, and best practices.

• Act as the primary contact for partners and internal stakeholders concerning MDF processes, escalations, and inquiries.

• Oversee MDF funding distribution among distributors and reseller partners in line with business objectives and Partner Marketing priorities.

• Provide program data, performance insights, and strategic recommendations for MDF investment planning.

• Collaborate with Finance to ensure fiscal discipline, financial reporting, audit readiness, MDF accruals, and contra budgets.

• Define requirements for MDF systems and tools, focusing on workflows, data capture, validation, reporting, and partner experience.

• Work alongside Marketing Operations and stakeholders to establish performance metrics and enhance MDF tracking and reporting.

• Create performance reports and insights for leadership visibility, strategic planning, and investment decision-making.

• Drive improvements in processes, automation, data quality, program scalability, operational efficiency, and partner experience.

• Oversee the Partner Marketing team's operational expense (OPEX) management, forecasting, and budget alignment.

• Lead annual AOP discussions and planning cycles.

• Manage an MDF compliance contractor and participate as a member of the Partner Marketing leadership team.

• Provide strategic direction to the team and key stakeholders.

• Coordinate efforts across Partner Operations, Marketing Operations, Field Marketing, and Channel Sales.

• Collaborate with Finance, IT, Marketing Operations, and Partner Programs on MDF capabilities, measurement, reporting, and continuous enhancement.

⛳️ Requirements

• Bachelor's degree in Marketing, Finance, Business, or a related discipline.

• Over 4 years of progressive experience in marketing operations, marketing strategy, finance, or related fields.

• Experience in B2B SaaS companies with a revenue scale comparable to Extreme Networks ($500M to $5B).

• Demonstrated success in managing MDF programs at scale.

• Experience in measuring and reporting on campaigns to maximize ROI and foster partner growth.

• Strong functional leadership skills with the ability to influence and guide cross-functional teams.

• Expertise in process development and documentation, pipeline management, and engaging cross-functional stakeholders.

• Advanced analytics capabilities.

• Proficient in MDF/PRM tools such as Channelscaler, Salesforce, and 360Insights.

• Budget management experience using SmartSheet.

• Proficient in CRM tools, particularly Salesforce.

• Skilled in reporting tools including Salesforce, Snowflake/Sigma, and Power BI.

• Excellent communication, presentation, and project management abilities.

• Capability to build consensus and drive cross-functional alignment.

• Ability to adapt in fast-paced and evolving environments.

• Results-driven mindset focused on measurable outcomes and accountability.

• Enthusiasm for exploring new ideas, tools, and tactics.

🏝️ Benefits

• Travel: 15%.

• Inclusion-focused workplace and commitment to equal opportunity.