Senior Marketing Specialist

This is a fully remote position, open to applicants in Saudi Arabia.

📋 Description

• Create and enhance integrated customer journey initiatives within Medical Surgical to address unmet needs of patients and hospitals.

• Convert identified gaps in diagnosis, referral, treatment, and follow-up into actionable hospital programs.

• Establish integrated customer journey programs that connect various therapies and capabilities to meet shared patient and hospital requirements.

• Collaborate with Operating Unit Marketing, Commercial Teams, training and education, Integrated Health Solutions, and Digital Marketing.

• Recognize customer needs, identify gaps in care pathways, and uncover barriers within targeted hospital settings.

• Chart healthcare professional and patient journeys to pinpoint priority opportunities.

• Formulate cross-therapy customer value propositions.

• Spearhead omnichannel engagement strategies encompassing field interactions, educational programs, digital platforms, webinars, and customer communications.

• Develop scalable playbooks, journey maps, customer presentations, and activation resources.

• Monitor program performance, customer engagement, pathway activation, opportunity advancement, and commercial impact; propose enhancements.

⛳️ Requirements

• Bachelor's degree.

• Over 7 years of experience in Medical Surgical and healthcare marketing, customer strategy, omnichannel marketing, or commercial program development.

• Proven experience in developing and executing integrated customer engagement or growth initiatives within healthcare, medical technology, or related sectors.

• Background in designing coordinated customer engagement journeys that span field, digital, and remote channels.

• Experience in influencing cross-functional stakeholders across various business units, markets, or countries without direct reporting authority.

• Proficient in English.

• Willingness to travel throughout the TURMECA region approximately 20–30% of the time.

🏝️ Benefits

• Competitive salary and a flexible benefits package.

• A comprehensive range of benefits, resources, and competitive compensation plans tailored to support employees at every career and life stage.

• Flexible work arrangement.