Senior Marketing Manager, Events

This is a fully remote position, open to applicants in United States.

📋 Description

• Lead the strategy, planning, and execution of Ultimus Fund Solutions' event and conference program.

• Oversee the sponsored conference strategy throughout the Ultimus event portfolio.

• Establish the strategic direction for event branding, booth design, collateral, and on-site experiences.

• Manage and allocate the budget specific to events.

• Engage in annual strategy and planning sessions with commercial and business leadership.

• Conduct audits of competitor event and sponsorship activities.

• Direct the end-to-end planning and project management for hosted events.

• Take ownership of the client summit from concept to delivery, including agenda development, speaker coordination, sponsor management, and ensuring a positive attendee experience.

• Manage cross-functional workstreams involving marketing, sales, product, and external vendors.

• Create event marketing and promotional campaigns, including pre-event outreach, registration initiatives, and post-event lead nurturing.

• Define and implement the event social and communications strategy across owned, earned, and paid channels.

• Collaborate with demand generation and corporate marketing on landing pages, email campaigns, and press coverage.

• Establish tracking and reporting for event ROI, defining KPIs and capturing lead and pipeline attribution.

• Refine event selection, format, and promotional tactics based on performance data and feedback from sales.

⛳️ Requirements

• 7-10 years of experience in B2B digital marketing, preferably in the financial services sector.

• Demonstrated experience in managing event budgets, sponsorships, and large-scale hosted events or client summits.

• Exceptional communication and stakeholder management skills.

• Strong project management capabilities with the ability to handle multiple concurrent events.

• Willingness to travel up to 30% of the time.

• Bachelor's degree in Marketing, Communications, Business, or a related field.

🏝️ Benefits

• Competitive salary and performance-based bonuses.

• Comprehensive health, dental, and vision insurance.

• Retirement savings plan with employer match.

• Generous paid time off and holidays.

• Opportunities for professional development and continuing education.