Senior Market Development Manager – GI and Endo-surgical Innovation

This is a fully remote position, open to applicants in Gibraltar.

📋 Description

• Act as the commercial lead facing the market throughout the upstream development cycle.

• Provide commercial insights to inform strategic decisions and enhance launch success.

• Fine-tune product-market alignment using market intelligence.

• Collect market, customer, and clinical insights and convert them into actionable product and commercial strategies.

• Collaborate with engineering, product, clinical, and corporate strategy teams on go-to-market strategies from development to early commercialization.

• Function as the commercial core in cross-functional discussions, influencing product roadmaps and prioritization.

• Identify and connect with KOLs, society leaders, and key stakeholders to shape market entry and foster pre-market advocacy.

• Assist in building clinical and economic evidence for market access, value communication, and regulatory/reimbursement strategies.

• Utilize existing commercial expertise to drive adoption in new areas.

• Formulate market-creation strategies to alter referral pathways, clinical beliefs, and behaviors.

• Develop market-entry strategies for new clinical areas and create playbooks where no established commercial framework exists.

• Consolidate complex inputs into strategic recommendations for senior leadership.

• Formulate commercialization strategies for new indications, encompassing salesforce structure, go-to-market models, pricing, territory design, and sales incentive frameworks.

• Engage directly with physicians, hospital executives, payers, and societies to pinpoint unmet needs and refine clinical and commercial strategies.

⛳️ Requirements

• A minimum of 10 years of experience in Sales, Marketing, Strategy, or Market Development within the MedTech sector.

• Previous leadership experience, including both direct and matrixed leadership roles.

• Proven success in navigating early-stage, ambiguous, or emerging market conditions.

• Ability to quickly acquire clinical and technical knowledge.

• Experience in developing and implementing go-to-market or market creation strategies.

• Capacity to influence cross-functional teams without formal authority.

• Proven experience in building and leveraging relationships with KOLs, societies, and executive-level stakeholders.

• Strong analytical, communication, and executive presentation abilities.

• Skill in identifying trends, distilling themes, and translating customer preferences into strategic focus areas.

• Familiarity with clinical pathways, hospital economics, capital strategy, and enterprise decision-making processes.

• A Bachelor’s degree is mandatory.

• Willingness to travel globally is required.

• Experience in GI is essential.

• Exposure to early product development, market shaping, or pre-launch commercialization alongside engineers.

• Preference for candidates with experience in surgical and/or endoscopic procedures.

• Strategic experience in clinical and reimbursement matters; fluency in payer dynamics.

• Global or international experience is advantageous.

• Current proof of vaccination against certain diseases may be necessary.

• Candidates may be subject to U.S. export-control licensing or Technology Control Plan requirements.

🏝️ Benefits

• Option for remote work; employees are required to come onsite when requested by leadership.

• Competitive base pay, incentives, benefits, and equity opportunities.

• Reasonable accommodations are available for qualified individuals with disabilities.

• Commitment to equal employment opportunities and protection against discrimination and harassment.

• Potential for vaccination-related support or requirements depending on the position.

• Consideration under fair chance laws for qualified applicants with arrest and conviction records.