Senior Manager, Web Development

This is a fully remote position, open to applicants in United States.

📋 Description

• Take ownership of the development and upkeep of web properties utilizing Next.js, Astro, React, and WordPress.

• Spearhead migrations from legacy systems to modern frameworks, including comprehensive site refactors while maintaining SEO integrity, tracking, and integrations.

• Merge distinct web properties into a single cohesive site by means of content migration, redirect strategies, and information architecture.

• Create and oversee AI-driven development systems and automated workflows for page creation, publishing, quality assurance, and regular maintenance.

• Establish and uphold the human review process for AI-generated work prior to launch.

• Employ AI tools for front-end design and prototyping tasks.

• Translate designer handoff designs into production-ready code.

• Develop and implement conversion rate optimization (CRO) programs, encompassing multivariate and A/B testing for tailored visitor experiences.

• Ensure the health of tracking and integrations across Google Tag Manager (GTM), server-side GTM, Marketo, and Salesforce.

• Collaborate with the Marketing, SEO, and Product Marketing teams on site structure, content, and page performance.

⛳️ Requirements

• Extensive hands-on experience with Next.js, Astro, React, and contemporary JavaScript/TypeScript.

• Proven experience in migrating a legacy site (such as WordPress) to a modern framework.

• Demonstrated experience in consolidating multiple web properties into a single entity, including redirects, information architecture, and SEO-compliant migration.

• A solid track record of developing AI-driven or automated systems for web development, publishing, or quality assurance.

• Proficient in utilizing AI tools for design and prototyping, and adept at converting outputs into deployed front-end code.

• Familiarity with CRO and multivariate/A-B testing platforms like VWO or Optimizely, with a focus on audience-specific targeting.

• Basic understanding of Google Tag Manager; knowledge of server-side GTM is advantageous.

• Experience with Marketo and Salesforce integrations is preferred.

• Experience in a multi-brand or multi-property web setting is a plus.

• Knowledge of SEO/AEO concepts is beneficial.

• Experience establishing an automated coding pipeline, such as Claude Code, in a production environment is a plus.

🏝️ Benefits

• Purpose-driven company with a culture centered around core values – Best Life, One Team, Growth Mindset.

• Flexible open PTO policy.

• Quarterly Days of Disconnect.

• Parental and Pawternity Leave.

• Quarterly fitness reimbursement under the Best Life program.

• Comprehensive Medical, Dental, and Vision coverage.

• Employee Assistance Program (EAP).

• Premium subscription to the Calm App for you and up to four dependents aged 16 and over.

• Potential bonuses, commissions, equity, or other incentive programs may be available where applicable.