Senior Manager, Subscription Analytics

This is a fully remote position, open to applicants in Alabama, +36 more states.

📋 Description

• Take ownership of measuring and forecasting the app-only subscriber balance in relation to annual subscriber and revenue objectives.

• Enhance ARPU by leveraging self-service monetization data across various payment avenues, refunds, onboarding processes, and savings opportunities.

• Lay the groundwork for engagement and retention through analyses of cohorts, lifecycle, retention, churn, and churn propensity.

• Manage the app analytics framework, including event taxonomy, tracking plans, and instrumentation standards across iOS, Android, web, and connected devices.

• Develop and sustain funnel analytics from installation and trial initiation to paid conversion, activation, and renewal.

• Examine user engagement, feature adoption, engagement frequency, and content consumption.

• Create and evaluate A/B tests and experiments in collaboration with Product and Growth teams.

• Track subscription, churn, and revenue performance against forecasts, while maintaining forecasting and retention models.

• Construct dashboards and self-service reporting tools for Product, Finance, and CRM teams.

⛳️ Requirements

• Practical experience with product analytics tools like Amplitude, Mixpanel, or equivalent, as well as event-level data management in a data warehouse such as Snowflake.

• Proficiency in SQL and Excel or similar spreadsheet-based financial modeling techniques.

• Background in subscription, revenue, or churn analytics within a B2C or DTC setting.

• Capability to interpret data insights into forecasts and variance explanations for non-technical audiences.

• Excellent communication and collaboration skills across various functions.

• Must be authorized to work in the United States without the need for sponsorship.

• Preferred: Experience with business intelligence or reporting tools like Tableau, Looker, or comparable platforms.

• Preferred: Proficiency in Python or R for automation and advanced modeling tasks.

• Preferred: Familiarity with billing or CRM systems.

• Preferred: Experience in DTC subscription or e-commerce sectors.

• Preferred: Proven experience in presenting data-driven analyses to senior leadership.

🏝️ Benefits

• Competitive salary and performance-based bonuses.

• Comprehensive health, dental, and vision insurance.

• Flexible work schedule and remote work options.

• Opportunities for professional development and career advancement.

• Inclusive and dynamic company culture.