Senior Manager, Revenue Analytics

This is a fully remote position, open to applicants in New York.

📋 Description

• Oversee, guide, and onboard a team consisting of two direct reports

• Evaluate affiliate revenue drivers across various content touchpoints

• Act as the analytics lead for the Wirecutter Store, providing insights into unit economics, merchandise performance, cart funnel analytics, average order value, and metrics for customer acquisition and repeat purchases

• Collaborate with Ad Operations and Advertising teams to monitor ad yield, fill rates, and ad unit viewability, ensuring a balance between revenue, user experience, and page speed

• Assess trade-offs among affiliate links, ad placements, and Wirecutter Store product placements to optimize total revenue per user

• Lead regular commercial reporting for Wirecutter Leadership, detailing revenue dynamics, forecasts, and strategic growth opportunities

• Uphold and support The New York Times’ commitment to journalistic independence and its mission

⛳️ Requirements

• Minimum of 6 years of experience in revenue or e-commerce analytics, specifically in support of affiliate marketing, digital advertising, or online retail operations

• At least 2 years of experience in people management

• Over 3 years of experience in analyzing a variety of revenue models, including affiliate marketing, programmatic/direct digital advertising, and DTC e-commerce operations

• More than 3 years of experience in A/B testing, conversion rate optimization (CRO), and pricing/placement experiments

• Advanced proficiency in SQL

• Familiarity with BI/data visualization tools such as Tableau or Looker

• Preferred experience of 1+ years working with e-commerce platforms, ad tech/SSP platforms, and affiliate network platforms

• Preferred proficiency in Python or R

• Preferred educational background in Economics, Business Analytics, Finance, Statistics, Data Science, or a related field

🏝️ Benefits

• Annual bonus may be available

• Restricted stock may be available

• Medical benefits

• Dental benefits

• Vision benefits

• Flexible Spending Accounts (F.S.A.s)

• Company-matching 401(k) plan

• Employee stock purchase plan

• Paid vacation

• Paid sick days

• Paid parental leave

• Tuition reimbursement

• Professional development programs