Senior Manager, Product Marketing

This is a fully remote position, open to applicants in Texas.

📋 Description

• Promote solutions and engage with key driving customers in alignment with both field and internal product teams.

• Drive application-level solutions and opportunities within the Industrial Automation sector.

• Lead initiatives related to Renesas system solutions in the region.

• Collaborate effectively with Sales, Field Application Engineers (FAEs), Product Groups, Channel Marketing, and System Architects.

• Engage with key customers to comprehend their requirements and ensure design wins and revenue growth.

• Identify growth prospects alongside channel sales and marketing teams.

• Coordinate efforts among Business Units, Sales, and FAEs for solution promotion and business development.

• Establish strong relationships with both technical and procurement stakeholders.

• Work with Product Groups to outline product requirements and enhance product roadmaps.

• Conduct research on competitors, market dynamics, and design cycles.

• Offer recommendations for competitive positioning and market strategies.

• Prepare and refine presentations for customers.

• Develop product collateral, conduct competitive analyses, create customer presentations, and generate field training materials.

⛳️ Requirements

• A minimum of 10 years of experience in business development, field applications engineering, marketing, or related fields.

• Profound understanding of the Industrial Automation market, encompassing trends, solutions, challenges, competitors, and standards.

• Experience working with technical field sales and field applications engineers.

• Demonstrated ability to follow up on leads and cultivate relationships in the field.

• Strong strategic thinking and analytical capabilities.

• Excellent communication skills.

• Ability to convey complex concepts clearly, concisely, and effectively.

• Competence in working effectively within a matrixed, cross-functional environment.

• Ability to collaborate with teams located in multiple offices around the globe.

• Must adhere to applicable U.S. export control regulations.

🏝️ Benefits

• Competitive benefits package in addition to salary.

• An equal opportunity and affirmative action employer.

• Commitment to diversity and inclusion.

• Opportunity to engage with world-leading semiconductor technology.

• A global, collaborative work environment.