Senior Manager, Marketing – HPCS

This is a fully remote position, open to applicants in United Kingdom, +1 more country.

📋 Description

• Direct, mentor, and nurture a team of skilled marketing professionals.

• Convert business goals and customer needs into targeted market and marketing strategies.

• Steer customer segmentation, positioning, value propositions, and strategies for market development.

• Offer commercial and market insights to inform portfolio strategy, business cases, and New Product Development.

• Spearhead integrated commercialization and growth strategies that encompass demand generation, customer journeys, channel activation, and sales and marketing support.

• Assess and prioritize marketing initiatives, resources, and investments based on customer opportunities, strategic importance, and anticipated business impact.

• Evaluate market performance, customer adoption, demand, pipeline, funnel conversion, and marketing ROI.

• Collaborate with Product Management, Marketing, Product Applications, Sales, and regional teams to translate strategy into actionable execution.

• Cultivate marketing capabilities, operational discipline, and a culture centered on customer focus, accountability, and measurable outcomes.

⛳️ Requirements

• Bachelor’s degree in Marketing, Business, Life Sciences, or a related field, or equivalent experience.

• Over 10 years of progressive experience in strategic marketing, market development, product marketing, commercialization, or similar commercial roles.

• More than 5 years of direct experience in people management, including coaching, performance management, and talent development.

• Proven track record in creating customer- and market-driven growth strategies, including go-to-market plans, New Product Introductions, and post-launch growth initiatives.

• Comprehensive understanding of integrated marketing, demand generation, customer journeys, and multi-channel activation.

• A data-driven approach to assessing performance and making investment decisions.

• Established ability to lead intricate cross-functional initiatives and influence senior stakeholders within a global matrix organization.

• Exceptional strategic, communication, and leadership abilities.

• Experience in life sciences or another intricate scientific B2B environment is preferred.

• Familiarity with chromatography or analytical technologies, global marketing, and upstream market development is advantageous.

🏝️ Benefits

• Fully remote work arrangement.

• Standard Monday–Friday work schedule.