Senior Manager, Global Media Solutions – Measurement Strategy

This is a fully remote position, open to applicants in United States.

📋 Description

• Develop and spearhead strategic initiatives and plans to drive measurement growth.

• Collaborate with Executive Leadership to pinpoint opportunities that deliver maximum measurement value to clients.

• Act as a liaison to core business units across General Motors and Consumer Packaged Goods globally.

• Propel measurement product innovation and establish new partnerships.

• Work alongside measurement and media experts, client teams, strategy teams, product, delivery, media, and Executive Leadership.

• Implement measurement growth strategy and go-to-market plans for scaled expansion.

• Lead innovative projects in collaboration with product, delivery, and media teams.

• Conduct complex client measurement pilots to evaluate feasibility.

• Monitor strategic initiatives across various measurement projects.

• Comprehend advertiser challenges in assessing return on investment and convert them into actionable strategies.

• Drive projects aimed at achieving scaled measurement growth.

• Create pilots and feasibility assessments to enhance and promote the adoption of new solutions.

• Establish strategic direction for enterprise measurement.

• Evaluate the competitive landscape and formulate a long-term measurement portfolio strategy.

• Shape the product roadmap and convey market needs effectively.

• Collaborate with external industry teams to discover partnership opportunities and advancements.

• Build business cases for new partnerships and product development.

⛳️ Requirements

• A Bachelor’s degree in Business, Marketing, Accounting, Business Strategy, Economics, Statistics, or a related quantitative or marketing discipline is required.

• Must possess detail-oriented, organized, and proactive task management skills.

• Exceptional written and verbal communication abilities, with the capability to tailor messages for diverse internal and external stakeholders.

• Ability to excel in a fast-paced, agile environment.

• Advanced skills in Microsoft Excel and Microsoft PowerPoint are essential.

• 3–5 years of experience within the Media ecosystem, including CPG, Retail, Agencies, Research, and/or Sales.

• Experience with insights and analytics in an account management capacity.

• Proficient in conducting competitive analysis using both quantitative and qualitative research methods.

• Familiarity with analyzing industry trends across the media measurement landscape.

• Proven experience in developing, synthesizing, and executing strategic plans to meet revenue growth objectives.

• Background in financial analysis and modeling, revenue analysis and forecasting, and data visualization.

• Problem-solving experience utilizing Tableau and Power BI.

• Ability to balance and prioritize multiple tasks effectively.

• Strong communication skills are a must.

• A passion for measurement and analytics is essential.

🏝️ Benefits

• Paid time off.

• Medical insurance.

• Dental insurance.

• Vision insurance.

• 401(k).

• Bonus pay.

• Flexible and accommodating work environment.

• Continuous learning and growth opportunities.

• AI-assisted screening disclosure.

• Background checks conducted in accordance with local legislation.