Senior Lead Brand Marketing Partnership

This is a fully remote position, open to applicants in Texas.

📋 Description

• Define and articulate the strategic approach for partnership activation.

• Discover and pursue significant sponsorship opportunities.

• Oversee extensive activation programs involving business, brand, creative, social media, and experiential teams.

• Enhance B2C and B2B brand investment strategies in collaboration with internal teams and external agencies.

• Manage and implement content and relationships with third-party partners.

• Work alongside external communications teams to enhance earned media and extend reach.

• Lead initiatives focused on customer acquisition and reducing churn.

• Align partnership strategies with comprehensive go-to-market plans.

• Evaluate performance metrics and partnership investments together with analytics and insights teams.

• Provide coaching and mentorship to the team.

• Oversee activation budgets to optimize the effectiveness of partnership investments.

• Deliver updates on partner activation, insights, recommendations, and ROI measurement strategies to senior leadership.

• Anticipate approximately 25%–50% domestic travel.

• Initial commitment of around 12 months, with the possibility of extension.

⛳️ Requirements

• Required: Bachelor’s degree or equivalent professional experience.

• 7–10 years of demonstrated expertise in partnership management, marketing, or a related discipline, with a proven history of successful activations.

• Outstanding leadership and team development capabilities.

• Strong analytical acumen with experience in performance measurement and ROI assessment.

• Excellent communication skills and the ability to manage stakeholders effectively.

• Capacity to collaborate effectively across various teams and functions.

• Strategic thinker with a focus on achieving results.

🏝️ Benefits

• Competitive salary package.

• Opportunities for professional development and advancement.

• Flexible work environment.

• Comprehensive health and wellness benefits.