Senior Growth Strategist

This is a fully remote position, open to applicants in United States.

📋 Description

• Spearhead the paid acquisition strategy for intricate, multi-channel client initiatives.

• Manage paid-media budgets, targeting, and creative testing for both paid social and paid search.

• Develop testing and optimization systems that enhance learnings across accounts or portfolios.

• Act as a senior strategic advisor to clients, influencing executive stakeholders through effective data storytelling.

• Predict business outcomes and model payback, LTV, and CAC to inform investment choices.

• Evaluate the rigor of paid-media measurement, including attribution, incrementality, and accuracy of reporting.

• Simplify complex data into actionable client decisions and pinpoint CRO opportunities.

• Collaborate with CRO specialists and cross-functional teams in program management, analytics, engineering, lifecycle, and creative areas.

• Drive account growth and expansion opportunities while assisting business development for complex or enterprise-level prospects.

• Leverage AI to enhance analysis, insight generation, and roadmap creation.

• Provide coaching and mentorship to Growth Associates and Strategists.

⛳️ Requirements

• 5–8+ years of practical experience in paid media or performance marketing.

• Genuine ownership of budget, targeting, and creative testing at scale on at least one major platform (Meta, Google, TikTok).

• Practical experience in analyzing paid-media performance data to shape integrated strategies.

• Experience in forecasting business impacts, including payback, LTV, or ROI modeling.

• Proven track record of presenting to and influencing senior or executive stakeholders.

• Solid understanding of structured testing and CRO principles.

• Hands-on familiarity with Meta Ads Manager, Google Ads, and TikTok Ads.

• Knowledge of testing platforms such as Optimizely, VWO, Dynamic Yield, or Adobe Target.

• Demonstrated daily use of AI tools like ChatGPT, Claude, or Copilot for data analysis, research synthesis, or roadmap development.

• Experience in assisting others to adopt AI-assisted workflows.

• Must be capable of building and managing brand-specific AI agents and showcasing tangible AI-integrated workflows and agent-building expertise.

• Prior experience in coaching and mentoring junior strategists or analysts is preferred.

• Client services or agency experience is highly desirable.

• Must reside in the United States; the employer is unable to hire in California, Alaska, Washington, Oregon, Hawaii, New York, or New Jersey.

🏝️ Benefits

• Benefits may be available; specifics will be discussed during the interview process.