Senior Functional Analyst

This is a fully remote position, open to applicants in Brazil.

📋 Description

• Analyze, model, and enhance CRM processes tailored for the real estate sector.

• Act as a connector among business, technology, and customer service teams.

• Ensure that solutions align with commercial strategies and the entire lifecycle of real estate developments, from prospecting to after-sales service.

• Map and optimize pre-sales, sales, and after-sales workflows.

• Comprehend the operational lifecycle of real estate developments, including leads, reservations, proposals, negotiations, contracts, documentation, and the customer journey.

• Configure CRM functionalities, develop automations, establish business rules, and model data entities.

• Grasp business needs and convert them into functional requirements for development and IT teams.

• Oversee backlogs, user stories, and functional documentation in Scrum/Kanban settings.

• Generate analyses and reports on sales funnels, conversion rates, broker performance, and marketing campaigns.

• Collaborate on integrations involving real estate systems, ERPs, sales platforms, portals, and financial systems.

⛳️ Requirements

• Proven experience in sales operations for mid- to high-end real estate developments.

• Familiarity with industry-specific customer service and relationship management practices, including NPS, SAC, and ticket management.

• Background in working with multidisciplinary teams and digital transformation initiatives in the real estate industry.

• Strong expertise in analyzing, modeling, and optimizing CRM processes for the real estate market.

• Experience with CRM platforms such as Dynamics, Salesforce, Pipedrive, or comparable systems.

• Proficient in functional configuration, automation workflows, business rules, and data entity modeling.

• Experienced in managing backlogs, user stories, and functional documentation using Agile methodologies like Scrum/Kanban.

• Skilled in preparing sales and marketing analyses and reports.

• Knowledgeable about integrations with ERPs, sales platforms, portals, and financial systems utilized in the real estate sector.

🏝️ Benefits

• Opportunity for professional development and growth.

• Work in a dynamic and innovative environment.

• Competitive salary and performance-based incentives.

• Access to advanced tools and technologies in real estate.