Senior Director, Ecosystem Growth – Business Development

This is a fully remote position, open to applicants in New York.

📋 Description

• Take ownership of the go-to-market (GTM) strategy and its execution with Acxiom's primary ecosystem partners, while defining and implementing new structures for revenue growth related to Acxiom products and downstream services.

• Lead and mentor a team of Ecosystem growth partner managers to drive collaborative go-to-market execution.

• Develop and implement structured GTM plans that include 90-day stretch objectives and success metrics for revenue sourced and influenced by partners.

• Oversee partner enablement initiatives and train partner sellers and solution engineers on Acxiom's capabilities in identity resolution, cross-channel orchestration, and measurement.

• Create and enhance competitive positioning for Acxiom's identity and data infrastructure within agentic marketing and enterprise data frameworks.

• Collaborate with partner sales and alliance teams to build a joint pipeline; monitor and report on co-sell revenue, pipeline health, and partner-sourced bookings.

• Represent Acxiom during partner quarterly business reviews (QBRs), planning sessions, and activities aimed at building executive relationships.

• Discover opportunities for new ecosystem partnerships that extend Acxiom's influence into related platforms and marketplaces.

• Design governance frameworks, milestone structures, and accountability models for external partners.

• Cultivate and maintain strategic relationships with stakeholders within Omnicom and other ecosystem partners.

• Assess partner client needs and develop differentiated solutions by leveraging Acxiom's capabilities and the technologies of ecosystem partners.

• Assist in pursuit strategies, qualification of opportunities, and progression of deals with senior stakeholders across clients and partners.

• Advocate for joint value propositions through thought leadership, partner planning efforts, and key industry initiatives.

• Direct ecosystem growth initiatives targeting Databricks, Snowflake, Adobe, and Salesforce.

⛳️ Requirements

• Over 15 years of experience in partnerships, alliances, or business development within an enterprise data, marTech, or cloud infrastructure organization.

• Proven experience co-selling with or through hyperscaler/platform ecosystems such as Adobe, Snowflake, AWS, Google Cloud, Salesforce, or similar.

• A strong track record in developing GTM playbooks and generating measurable partner-sourced pipeline along with both direct and indirect revenue.

• Deep understanding of identity resolution, first-party data infrastructure, and customer data platform (CDP) concepts.

• Executive presence with the ability to lead joint business planning sessions with partner VPs and foster internal alignment across sales, marketing, and product teams.

• Experience in financial services or other regulated industries is advantageous, considering the focus on heavily regulated industry strategies.

🏝️ Benefits

• Competitive salary and performance-based bonuses.

• Comprehensive health, dental, and vision insurance.

• Generous paid time off and holiday schedule.

• Opportunities for professional development and continuing education.

• Flexible work arrangements and a supportive work environment.