Senior Director, CDO Strategic Growth

This is a fully remote position, open to applicants in United States.

📋 Description

• Create and implement annual and multi-year plans for CDO membership growth in Nevada, Texas, Arizona, and North Carolina.

• Facilitate AEP readiness and manage enrollment execution across all four regions.

• Collaborate with Provider Contracting, CDO market leadership, and directly contracted physician groups to meet enrollment objectives and activation strategies.

• Assess market-level enrollment trends, competitive positioning, physician practice dynamics, and opportunities for membership expansion.

• Design and maintain growth analytics frameworks that track enrollment, attribution, membership trends, campaign performance, and ROI.

• Optimize resource allocation and communicate results to CDO leadership.

• Develop and manage the CDO growth budget.

• Distribute resources among markets, physician group activation initiatives, and AEP campaigns.

• Monitor spending in relation to enrollment and membership outcomes, reallocating investments towards high-performing channels.

• Build, lead, and nurture the CDO Strategic Growth team.

• Recruit, onboard, mentor, and oversee the performance and retention of marketing and growth personnel.

• Plan, assign, and direct tasks; evaluate performance; reward and discipline staff; address complaints and resolve issues.

• Complete additional duties and projects as assigned.

⛳️ Requirements

• At least 10 years of progressively responsible experience in growth, marketing, or business development.

• Proven record of driving measurable growth in membership, enrollment, or market share within managed care or Medicare Advantage sectors.

• Extensive experience collaborating directly with health plans, CDOs, or physician groups in a Medicare Advantage context.

• Direct responsibility for enrollment or attribution outcomes.

• Experience in developing and implementing annual and multi-year growth strategies with measurable results in membership and enrollment.

• Proficient in coordinating AEP readiness and promotional execution across various markets.

• Capability to build and manage growth analytics frameworks, track ROI, and optimize investment decisions based on enrollment and attribution performance data.

• Experience in analyzing market-level enrollment trends, competitive dynamics, and opportunities for membership growth.

• Bachelor’s degree in Marketing, Communications, Business Administration, or a related field; equivalent professional experience combined with education may be considered.

• Solid understanding of Medicare Advantage marketing regulations, AEP requirements, and CMS marketing guidelines.

• Expertise in developing and executing Medicare Advantage growth plans and enrollment strategies.

• Ability to plan, coordinate, and implement AEP readiness and enrollment initiatives across multiple markets.

• Ability to establish and maintain growth analytics frameworks.

• Experience managing substantial growth and marketing budgets across different markets and programs.

• Established ability to collaborate with Provider Contracting, CDO market leadership, and directly contracted physician groups.

• Proven ability to build, lead, and develop a high-performing CDO growth team.

• Preferred: Director or Sr. Director-level experience in Medicare Advantage.

• Preferred: Experience in value-based care growth strategy, physician group engagement, or multi-market managed care.

• Preferred: Experience in data integration at the physician practice level.

🏝️ Benefits

• Equal Opportunity/Affirmative Action employment practices.

• Reasonable accommodations for individuals with disabilities.