Senior Content Marketing Specialist

This is a fully remote position, open to applicants in New York, +1 more state.

📋 Description

• Create impactful, top-of-funnel content aimed at enhancing awareness, engagement, and market authority.

• Develop and oversee content across both traditional and innovative formats and channels.

• Assist in establishing ongoing editorial themes and video-centric content.

• Collaborate with subject matter experts and executives to transform their knowledge into unique, accessible content.

• Leverage audience insights, search trends, social listening, and performance metrics to uncover engagement opportunities.

• Enhance content for conventional search engines and AI-driven discovery platforms.

• Reimagine effective ideas across various channels.

• Utilize AI and emerging technologies for research, brainstorming, production, optimization, and content repurposing while upholding editorial standards.

• Assess content performance and adjust strategies based on audience feedback.

⛳️ Requirements

• Minimum of 3 years of experience in content marketing, editorial work, journalism, communications, or a similar field, ideally within a B2B setting.

• Outstanding writing, editing, and storytelling capabilities.

• Proven experience in creating content across diverse formats, including blogs and long-form articles.

• Strong ability to tailor content according to different channels and audiences.

• Experience working with creative teams on visual narratives and video content.

• Proven track record of utilizing AI tools to enhance the content creation process.

• Fundamental knowledge of SEO and the latest AEO/GEO practices.

• Ability to handle multiple projects in a dynamic environment with ease.

• Strong judgment and the confidence to question ideas when more compelling storytelling alternatives are available.

• Bachelor’s Degree.

🏝️ Benefits

• 8% annual bonus target.

• Equity (RSUs) and shared ownership in the company.

• Comprehensive physical, mental, financial, vision, and dental benefits.

• Employee assistance program (EAP).

• Generous 401K matching.

• Flexible work environment.

• Paid maternity and paternity leave.

• Generous holiday and paid time off (PTO) program.

• Complimentary professional and leadership coaching.

• Coaching as a Service (CaaS).

• Annual personal development allowance.

• Generous holidays, including the week off for the 4th of July – fully paid.

• 7 paid volunteer days each year through the 7 Days for Humanity initiative.

• Global and regional DEIB steering committees and employee resource groups (ERGs).

• Global DEIB training programs and guest speakers throughout the year.